Associate Business Manager, New Acquisition - Unsecured Lending

Who We Are

GXBank is the FIRST digital bank in Malaysia approved by Bank Negara Malaysia (BNM). Backed by Grab, our mission is simple yet powerful: to leverage cutting-edge technology to serve the unserved and underserved—the everyday Malaysians and MSMEs who need it most.

We are a team driven by passion, innovation, and a shared purpose to redefine the financial landscape. If you're tired of legacy systems and want to build something that truly matters, you belong here.

The Role

Supports the acquisition strategy, product rollout, and campaign execution for the unsecured lending products. This role balances hands-on campaign management with operational coordination, product documentation, and cross-functional initiative tracking.

What You’ll Be Doing:

1. Campaign Planning & Management

Campaign Lead: Take ownership of assigned marketing and acquisition campaigns, managing them from initial setup and execution through to post-launch tracking.

Performance Monitoring: Track campaign performance metrics, conversion funnels, and acquisition costs to identify opportunities for optimization.

2. Documentation & Product Governance

Product Documentation: Draft, update, and maintain core customer-facing and regulatory documents, including Terms & Conditions (T&Cs), Product Disclosure Sheets (PDS), and FAQs.

Governance Support: Ensure product messaging and mechanics comply with internal policies, risk requirements, and guidelines before campaign rollouts.

3. Stakeholder Briefings & Operations

Briefing Sessions: Prepare reference materials and host operational briefing sessions for Customer Service, Operations, and frontline teams prior to new campaign launches.

First-Line Support: Act as an operational point of contact for routine queries regarding campaign mechanics, terms, and eligibility rules.

4. Initiative Tracking & Coordination

Daily Recaps & Action Items: Attend alignment syncs, produce clear meeting recaps, and track action items to maintain project momentum across existing and new initiatives.

Cross-Functional Follow-Ups: Work closely with Risk, Marketing, Tech, and Operations teams to follow up on pending deliverables and ensure launch timelines stay on schedule.

Who We Are Looking For:

Minimum 1 year of experience in roles such as product management, business analyst, business operations, campaign management , ideally within financial services or fintech.

Bachelor’s Degree holder in Banking, Business, Management, Economics or a related field. Equivalent practical experience with a proven track record of execution will be equally valued.

Strong organizational skills with a knack for keeping track of multiple moving parts without losing attention to detail.

Clear written and verbal communication skills for drafting documentation, hosting meetings, and delivering concise project updates.

Comfortable engaging with cross-functional stakeholders and following up on project milestones constructively.