hirly

Abbott

Category Promotion Associate Manager/Manager

Vietnam - Ho Chi Minh City

See how you match this job — and similar ones. Free.

Upload your resume and hirly scores it against this role at Abbott first, then against similar open jobs, and shows where you fit and why.

PDF or DOCX, up to 12MB. No sign-up to see your matches.

Get past the screening software and onto a recruiter's desk

hirly rewrites your resume for this job — matching the keywords and skills in the posting, moving your most relevant experience to the top, and writing a cover letter to fit. About 30 seconds.

  • Keywords matched to this posting
  • Fit score before you apply
  • Cover letter included

Matched against 2.3M live jobs from 200,000+ employers in 200+ countries.

Tailor my resume for this job →

hirly's read of this role

Seniority
Lead / management
Country
VN
Work mode
On-site / unstated
First seen by hirly
30 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

JOB DESCRIPTION:

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

  • Career development with an international company where you can grow the career you dream of.
  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac®, PediaSure®, Pedialyte®, Ensure®, Glucerna® and ZonePerfect® – to help get the nutrients they need to live their healthiest life.

Job Description

Responsible for the annual promotion plan of several brands under different product categories to maximize consumer appeal. Overseeing the entire end-to-end process from planning to implementation for promotion activities. Strong understanding of brand equity is required to ensure the plan’s relevancy for the brands. Managing different stakeholders at different level is daily task as alignment is key in the company matrix organization.

Understand brands’ equity, business and opportunities

Understand channels’ landscape and opportunities

Propose promotional ideas which fit with each brand at certain time

Analyze data or insights to determine industry and consumer trends

Liaise with marketing teams to align promotional activities of a product category

Secure approval from relevant stakeholders for implementation

Collaborate with different functions for implementation supervision

Propose forecasts for product demand to ensure the availability of inventory

Assume responsibility of budget management for category

Job Requirements

Bachelor's degree

Proven experience in brand or channel management

Solid knowledge of below-the-line operation

Strong collaboration and leadership skills

Proven characteristics in Attention to details & Follow through

Good at English

Strong in data analysis, analytical thinking and communication skills

Strong ability to pay attention to details, scenario-planning & handle short-notice changes

Proficient in MS Office, High level in Excel skills

The base pay for this position is

N/A In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Product Management

DIVISION:

LOCATION:

Vietnam > Ho Chi Minh City > Flemington Tower

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Not specified

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Original posting on Abbott's site ↗

Want this one?

Upload your resume and hirly rewrites it for this job and writes the cover letter — in about thirty seconds, before you sign up.

Tailor my resume for this job