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MARS

Digital Commerce Category Lead

EGY-Cairo-Cairo

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hirly's read of this role

Role family
Supply chain
Seniority
Lead / management
Country
EG
Work mode
On-site / unstated
First seen by hirly
29 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Description:

Job purpose:

To drive digital category leadership and unlock digital category growth by building strategic customer partnerships and transforming insights into actionable strategies that drive business impact.

Job Responsibilities:

  • Unlock digital category captaincy with strategic customers & partners across MEA.
  • Drive Customers & Shopper behavior studies and provide insights to enable channel strategy in line with MARS brand strategies and Digital Commerce Vision.
  • Partner with brand leads to drive the strategic growth agenda of MARS Snacking & Pet Nutrition, and adapt it across the Digital Commerce space.
  • Partner with markets to identify opportunities and co-create action plans to win in priority customers across MEA.
  • Drive customer engagement through Joint Business Plans and workshops to elevate digital execution with retailers.
  • Provide category and shopper expertise and deep dives to position Mars Snacking as the digital partner of choice with key customers.
  • Champion digital category thought leadership to build internal capabilities and share best practices across markets.
  • Foster collaboration with Category teams to integrate digital thinking into broader business strategies.
  • Partner with Data & Analytics partner and Global Analytics & Ops to define regional data needs and ensure ROI from data partnerships.

Professional Qualification

  • Bachelor degree is required.
  • Minimum 5 years of proven and relevant experience.
  • Experience in E-commerce / Digital Commerce is a plus.
Original posting on MARS's site ↗

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