Director, Equipment Application & Fleet Solutions

Description

The Company

TFS is the nation’s largest provider of brand-independent facilities, fleet, and asset management services for companies in the manufacturing, distribution, healthcare, hospitality, and numerous other industries. As the leading subject matter experts in mission critical capital assets specific to the warehousing and distribution of goods, TFS is a key supply chain partner for the customers we serve.

TFS is a leading provider of comprehensive, full life-cycle fleet management for material handling industries. Based in Perrysburg, OH, TFS provides a broad range of single-source, brand independent solutions to streamline warehousing and materials management operations.

At TFS we believe that Our People are what make us great and help us deliver exceptional customer service! We offer industry leading benefits to include:

Competitive pay: Plus incentive opportunities!

Full benefits package that starts day one: Includes medical, dental, vision, 401K with match, company-paid life insurance and disability coverage.

8 paid holidays

PTO: Full-time employees enjoy a generous paid time off policy, accruing more time throughout their tenure with TFS

Training and mentoring: Learn from our experts in the industry

The benefits listed are subject to change at any time. Please speak with an HR Representative for details. In the case of conflict between the information listed and the official plan documents, the plan documents will always govern.

Job Summary

The Director, Equipment Application & Fleet Solutions is TFS’s internal subject matter expert for material handling equipment specification, application analysis, and equipment selection. This field-based role spends significant time at customer facilities across North America, observing operations firsthand and helping account management teams recommend equipment that fits the customer’s actual application. The position serves as a single point of reference for equipment knowledge across TFS and supports accurate, practical, brand-independent fleet solutions for multi-site customers. This is an full-time exempt position and reports to the EVP, Fleet Management; 60% or more travel is to be expected.

Requirements

Key Job Responsibilities

Conduct on-site application analyses at customer facilities, including material handling equipment, docks, aisles, staging areas, production zones, rack layouts, traffic patterns, load profiles, and shift activity.

Gather facility data through direct observation, measurements, photos, video, telematics, and operational data to support practical fleet recommendations.

Present findings and recommendations clearly to customer stakeholders, including warehouse leaders, operations teams, and executive decision-makers.

Specify the right equipment for the application, including forklifts, reach trucks, pallet jacks, order pickers, AGVs, and related material handling equipment.

Apply deep OEM and authorized dealership expertise to evaluate, compare, and recommend equipment across major forklift brands while maintaining a brand-independent approach.

Maintain current working knowledge of major forklift OEM product lines and material handling equipment classes I through VII.

Build and maintain a standardized specification library and decision tools that help account management teams develop consistent solutions faster.

Join account management teams on strategic customer visits, prospect walk-throughs, and business reviews to provide technical credibility and support consultative selling.

Serve as the go-to equipment resource for account management teams, supporting solution development, customer meetings, equipment comparisons, and technical objections both in person and remotely.

Train account management teams on equipment fundamentals, application principles, OEM differences, and how to position fleet solutions based on customer needs.

Partner with Supplier Management on vendor programs, pricing alignment, OEM pricing comparisons, and market trends.

Work with Operations and Service teams to compare real-world equipment performance against specification assumptions.

Share insights with leadership on equipment trends, OEM performance, automation, telematics, alternative power, and other emerging technologies.

Other duties as assigned.

Job Requirements

Required Qualifications

10+ years of progressive experience with material handling equipment in a major forklift OEM or authorized dealership environment.

Demonstrated expertise with one or more major forklift brands, with the ability to evaluate solutions across brands. Bachelor’s degree in Engineering, Supply Chain, related field or equivalent work experience.

Proven experience in application engineering, fleet consulting, equipment sales engineering, national accounts, product management, dealership operations, or a closely related technical role with a strong field-based track record.

Deep working knowledge of MHE classes I through VII, warehouse operations, facility layouts, duty cycles, and equipment applications.

Proven ability to conduct customer-site application surveys and translate operating requirements into equipment specifications and practical fleet recommendations.

Experience supporting complex, multi-site or national customers through consultative technical presentations and cross-functional solution development.

Ability to read facility drawings and rack layouts and interpret operational data such as throughput, utilization, hour meters, and telematics.

Strong analytical skills, including comfort with Excel, fleet management platforms, and customer data.

Ability to translate technical information into clear, business-focused conversations with customers and internal teams.

Willingness and ability to travel 60% or more, including overnight travel.

Valid driver’s license and ability to fly domestically without restriction.

Familiarity with AGV/AMR automation, lithium-ion power, warehouse management systems, and emerging fleet technologies.

Six Sigma, Lean, industrial engineering, equipment leasing, or equipment finance experience.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit, stand, walk customer facilities, use hands to type, handle equipment, and talk or hear. The employee may frequently walk, reach, climb stairs, and stand for extended periods while on-site. The employee must occasionally lift and/or move up to 70 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Work is performed in a mix of home-office, customer site, warehouse, distribution, manufacturing, and travel environments.

Noise levels and activity vary by customer location. PPE may be required when working in customer facilities.

*This job description is subject to change at any time.*

TFS, Ltd. considers applicants for all positions without regard to race, color, religion, creed, gender, national origin, age, disability, genetic information, marital or veteran status, or any other legally protected status.