Director, Product Marketing

Get to Know Us

Horizon3 is a fast-growing, remote cybersecurity company on a mission to shift the advantage from attackers to defenders. Our flagship product, the NodeZero® platform, autonomously executes real attack techniques in production—safely, without agents or disruption—to help organizations find exploitable weaknesses, fix what matters most, verify remediation, and continuously prove their resilience.

NodeZero helps organizations understand risk across their internal networks, external attack surface, cloud environments, identities, data, and web applications. Customers use the platform to replace assumptions with evidence: what an attacker can actually exploit, how an attack can move through the environment, what the business impact could be, and whether a fix truly worked.

We are a fusion of former U.S. Special Operations cyber operators, startup engineers, and formerly frustrated cybersecurity practitioners. We are committed to solving common security problems including ineffective tools, false positives, alert fatigue, blind spots, checkbox security culture, cybersecurity skills shortages, and the time and expense of point-in-time manual assessments. Collectively, we are a team of learn-it-alls committed to respect, collaboration, ownership, and results.

As a remote-first company, we require a minimum 25Mbps consumer-grade broadband connection.

What You'll Do

We are looking for a Director of Product Marketing to lead the product marketing function at a defining moment in Horizon3’s growth. This role will establish the strategy, operating model, and talent system that turn product marketing into a measurable engine for category leadership, pipeline creation, sales productivity, customer adoption, and revenue growth.

You will report to the VP of Corporate & Product Marketing and lead a team of product marketers, currently expected to include three direct reports. You will work across Product, Engineering, Attack Research, Sales, Solutions Engineering, Customer Success, Demand Generation, Corporate Communications, Alliances, and Revenue Operations to ensure Horizon3’s capabilities are understood, differentiated, adopted, and converted into business outcomes.

Product Marketing Strategy & Category Leadership

Define and execute the product marketing strategy across the NodeZero platform, aligning portfolio priorities with Horizon3’s corporate narrative, growth objectives, market opportunity, and revenue plan.

Establish a clear architecture for how Horizon3’s capabilities—including internal, external, cloud, identity, Kubernetes, web application, precision defense, threat detection and response, and compliance solutions—fit together as one proactive security platform.

Lead the evolution of Horizon3’s market position from autonomous pentesting and adversarial exposure validation toward a broader, evidence-based proactive security and CTEM operating model.

Translate product and market strategy into clear buyer narratives for CISOs, security leaders, SecOps, ITOps, cloud-security, identity, application-security, infrastructure, compliance, and offensive-security teams.

Identify the highest-value market opportunities, buying centers, use cases, and customer segments, then prioritize product marketing investment against business impact.

Serve as a senior product marketing voice in executive planning, annual operating plans, board preparation, analyst engagements, industry events, and strategic customer conversations.

Product Launch & Go-To-Market Operating System

Create and scale a repeatable launch methodology that aligns Product, Product Marketing, Sales, Solutions Engineering, Customer Success, Demand Generation, Communications, and channel teams around one plan.

Establish launch principles, stage gates, briefs, roles, timelines, readiness requirements, measurement standards, and post-launch reviews.

Ensure every launch begins with a validated customer problem, a differentiated market position, a clear audience, proof points, a field activation plan, and defined business outcomes.

Oversee the development of messaging, positioning, pricing and packaging inputs, buyer journeys, launch content, campaign requirements, enablement, analyst materials, and customer communications.

Create a consistent process for moving product feedback, field intelligence, customer evidence, and competitive insights back into Product and executive decision-making.

Measure launch performance and use results to improve future launches, portfolio investment, and go-to-market efficiency.

Team Leadership & Talent Development

Lead, coach, and develop a high-performing product marketing team with clear charters, ownership boundaries, priorities, and measures of success.

Set a high bar for strategic thinking, technical fluency, customer empathy, writing quality, operating discipline, and commercial impact.

Build an effective portfolio model that allows individual PMMs to own their areas while maintaining consistent company-wide messaging, process, and standards.

Recruit, onboard, mentor, and retain exceptional product marketing talent as the organization grows.

Establish regular team operating rhythms including planning, work-in-progress reviews, launch reviews, skill development, and performance conversations.

Create opportunities for the team to build reusable assets, deepen customer and market expertise, and increase leverage through repeatable systems and AI-assisted workflows.

Revenue Alignment, Enablement & Customer Adoption

Partner with Sales and Revenue Operations to define how product marketing contributes to pipeline, conversion, deal velocity, win rates, expansion, retention, and customer value.

Develop a consistent enablement system spanning messaging, discovery, qualification, solution narratives, demo guidance, objection handling, competitive responses, sales plays, and training.

Ensure the field can communicate both technical proof—real attacks, exploitable paths, verified impact, and verified fixes—and executive value, including reduced exposure, faster remediation, and defensible security assurance.

Partner with Customer Success and Customer Marketing to create adoption, expansion, advocacy, and customer-proof programs that connect product use to measurable outcomes.

Establish a structured process for capturing win/loss insights, customer feedback, field requests, and recurring objections, then convert those insights into action.

Build scalable campaign-in-a-box and partner-ready packages that allow regional, field, channel, and demand teams to activate product narratives consistently.

Messaging, Content & Market Influence

Own the quality, consistency, and effectiveness of Horizon3’s product narratives across the full customer journey.

Guide the creation of proof-first content including product pages, solution briefs, technical blogs, buyer’s guides, white papers, customer stories, webinars, executive POVs, analyst materials, demos, and presentations.

Ensure technical claims are accurate, differentiated, supportable, and grounded in customer evidence, product capability, or validated research.

Partner with Corporate Communications, Analyst Relations, Demand Generation, Field Marketing, and Alliances to amplify product stories through integrated programs.

Help Horizon3 educate the market on the shift from vulnerability volume and theoretical risk to verified exploitability, prioritized remediation, and continuous resilience.

Build a durable content and evidence system that makes high-quality product marketing faster to produce, easier to reuse, and more effective in-market.

Product, Engineering & Cross-Functional Leadership

Serve as a trusted strategic partner to Product and Engineering leadership, helping connect roadmap decisions to customer problems, market shifts, competitive dynamics, and commercial opportunity.

Establish productive working relation