Founding Sales Development Representative

Link to role introduction video: https://www.loom.com/share/5244a2b229b94246a41e606b12183e90

Thanks for stopping by and learning more about this role at Sitemate! ✨🏗️

We’d love to hear from you 👩‍💻👩🏽‍💻🧑🏿‍💻👨🏻‍💻

Brief overview of this role at Sitemate:

The Sales Development Representative is responsible for qualifying and routing inbound leads across two channels: self-service and inside sales. This role involves frequent engagement with prospects through phone calls, emails, live chat, and internal tools such as Slack and Salesforce. As the Founding Sales Development Representative in Austin, you'll work directly alongside our CRO to help build and scale our North American sales function. Success in the role is measured by the number of product demonstrations booked and completed, with a strong track record of team performance consistently meeting or exceeding monthly targets.

Employment:

Salary:

On-Target Earnings:

$70,000 to $100,000

Base Salary:

$40,000 to $60,000

Commission:

$30,000 to $40,000

About Sitemate

Sitemate builds best-in-class software for the built world - empowering construction, infrastructure, and industrial companies to work smarter and faster.

Our flagship product, Dashpivot, helps teams move their processes from paper and spreadsheets into powerful, digital workflows that can be used in the field on mobile or tablet. This enables companies to automate repetitive tasks, track progress in real time, and make better decisions every day.

We’ve achieved strong product-market fit - generating thousands of new monthly leads through word-of-mouth and organic marketing alone.

We're now looking for our Founding Sales Development Representative in Austin to help scale our business across North America alongside our CRO.

Backed by Blackbird, Australia and New Zealand’s #1 venture capital firm, and a graduate of the Startmate Accelerator, Sitemate has grown from 5 people in 2018 to over 150 across 18+ countries. Our team blends deep industry experience with cutting-edge product design to build tools that modernise one of the world’s largest and most essential industries.

Life at Sitemate

At Sitemate, you’ll join a team that values transparency, high velocity, hustle, diversity, and innovation - not as buzzwords, but as the principles we work by every day.

We move fast, communicate openly, and operate with trust and autonomy. You’ll have access to key company metrics, clear career development plans, and the opportunity to grow your career based on performance, not tenure.

We believe diverse teams build better products. Our team includes members from 18+ countries - 55% identify as coming from underrepresented ethnic backgrounds, 43% identify as female, and our team spans ages 22–51.

Our Core Values

Our core values dictate “how we work”. We believe that basic human values such as honesty, trust and integrity are required to simply ‘get in the door’. Our values are designed to help us determine if an already great person, will be a great fit at Sitemate.

Handle with Care: Handle with thought and care, decisions are considered and consciously delivered

Everything Engineered: Everything engineered, intentional, planned and systematic

Quality Certified: Do it well, with attention to detail and accuracy, or don’t do it at all

Fast Tracked: Fast, incremental, and constant delivery of change

High Vis : A high visibility, transparent and open environment

Rain, Hail or Shine: Show up for your team, your customers and yourself

Learn more about our values:

Read:

On Sitemate's Values, Culture and DNA

Listen:

Unleashing your Zilla

On scaling Sitemate, diversity, and culture

What We Offer

Competitive, performance-based remuneration

Equity options - own a piece of what you’re helping to build

20 days of PTO , accruing from day one - about double the US private-sector average. Plus sick, caregiver, and compassionate leave

Parental leave - 16 weeks for primary and 6 weeks for secondary carers (including adoption and stillbirth support)

Comprehensive health coverage - Medical, Dental, and Vision insurance (company pays 100%)

Retirement savings - 401k plan

Health Savings Plan (HSA) - Tax-advantaged healthcare savings

Life and disability protection - Basic life insurance, AD&D, short-term and long-term disability coverage

Learning & Development - professional growth budget and transparent career plans

Employee Assistance Program (EAP) - for confidential counseling, mental health support, and life resources

Laptop and home office setup budget

Flexible work - a hybrid rhythm, with 3 days in office, 2 WFH each week - with the flexibility to work from anywhere for several weeks a year

Community & Connection - weekly catered lunches, global offsites, and “Life Story” sessions

Austin office perks - LEED Gold certified building, on-site showers & parent's room, video game room & outdoor terrace, walking distance to Whole Foods, MetroRail station nearby

Equal Opportunity

We’re proud to be an equal opportunity employer. Sitemate welcomes applicants of all genders, ethnicities, ages, sexualities, and abilities. Our team’s diversity is one of our greatest strengths, and we’re committed to ensuring an inclusive environment where everyone can thrive.

Learn More About Sitemate

🎧 Podcasts

2024: CEO Hartley Pike - on scaling Sitemate, diversity, and culture

2023: CMO Lance Hodgson - on accelerating your career

2022: CTO Tim Bray - on building quality features that solve real customer problems

• 💬 Want to know what it’s like to work at Sitemate? Hear it straight from the team : People of Sitemate
• ⭐ Read what our customers say: G2 Crowd , Trust Radius
• 🎥 Team Offsites: 2022 , 2023 , 2024, 2025

🔧 Day-to-Day

You will be qualifying and routing inbound leads through two channels; self service & inside sales

You’ll be spending most of your time with prospects across phone calls, emails and live chat on our website, as well as internal tools like slack and salesforce.

Your quota is measured by the number of demonstrations booked and completed at the subsequent stage of the process. Our current team in this role have achieved >=95% of their targets each month since starting

⚡ Challenges

Learning about the built world if you haven’t had any exposure to it - there are a lot of different types of companies and plenty of new terminologies to learn.

Up-skilling your call/phone and email skills - although we have plenty of examples for you to learn from during your onboarding.

Understanding SaaS financial acronyms and common terminology - if you have not worked in a SaaS company before, there is going to be a lot of metrics to learn. This cheat sheet is a good resource: The Ultimate SaaS Acronyms Cheat Sheet

We move very quickly, so you’ll need to be excited to come in and learn extremely fast.

✅ Who This Role is For

People excited by the opportunity to be the Founding Sales Development Representative in Austin and help build our North American business from the ground up

Ambitious individuals wanting to pursue a career in SaaS

People who thrive in a structured, high-agency, KPI-driven environment

Strong communicators who enjoy building relationships

Resilient individuals who can persevere and perform with high-volume tasks

🚫 Who This Role is Not For

Those unwilling to handle rejection frequently

People uncomfortable with people and conversations

🎯 Skills & Tools

Must Have:

Confident and clear communication skills, with excellent writing and presentation skills over email, phone, video conferencing and in-person.

Excellent task organization and prioritization skills, you’re able to multi-task efficiently.

Nice to Have:

Experience with modern tooling - CRMs, Health Scoring, Live chat, Knowledge bases.

Experience conducting customer meetings digitally (e.g. Zoom/Teams) and/or physically (in pe