Founding Sales Executive

About the Role

This is the founding sales hire at a pre-seed industrial energy management SaaS company, working directly alongside the founders to own and scale revenue. The product is live at industrial scale across multiple verticals, and you inherit a validated customer profile, warm referral pipeline, and founders ready to hand you their calendars. Your work directly shapes go-to-market strategy as the company grows.

What You'll Do

Close new logos across DACH industrials, from large Mittelstand groups to listed Tier-1 enterprises with multi-site energy portfolios.

Own the full sales cycle end-to-end: outbound, discovery, demo, quantified business case, pilot scoping, procurement, security review, and contract close.

Multi-thread complex buying committees spanning energy procurement, plant management, finance, IT, and executive stakeholders.

Build your own outbound pipeline across email, LinkedIn, phone, events, and partner channels in both German and English.

Expand won accounts into cross-sells, additional sites, and reference customers who generate further pipeline.

Maintain rigorous CRM hygiene, account planning, qualification standards, and honest forecasting to build a repeatable sales playbook from scratch.

Feed pricing, product, and ICP learnings directly back to the founders and product team.

What We're Looking For

3+ years in B2B sales with at least 2 years of genuine full-cycle closing responsibility.

Proven independent track record closing enterprise or upper-mid-market deals with ACVs of roughly €50k to €200k and multiple stakeholders.

Experience selling AI or SaaS products to industrial, manufacturing, or energy buyers.

Ability to generate your own outbound pipeline without relying on inbound leads, marketing, or SDR support.

Comfort selling a complex, technical product with long sales cycles and new budget categories.

Experience with pilot, proof-of-value, or land-and-expand motions.

Fluency in German and English, written and spoken.

Early-stage or startup experience, having performed without established enablement or sales infrastructure.

Existing network in the DACH industrial or energy sector is a strong plus.

Prior experience as a first or founding sales hire is a plus.

Compensation & Benefits

Base salary: €100,000 to €140,000 annually , plus equity participation as a founding team member.

Location

On-site or hybrid from Munich or Nuremberg, Bavaria, Germany . Candidates should be based in, or able to relocate to, one of these cities.