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Michael Page GmbH

Global Portfolio, Retail Marketing & Brand Experience

Germany

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hirly's read of this role

Role family
Marketing
Seniority
Mid level
Country
DE
Work mode
On-site / unstated
First seen by hirly
26 Sept 2026

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the posting

  • New role to influence portfolio strategy, retail marketing & brand expererience
  • Global retail expansion programme with significant growth plans
  • Firmenprofil
  • A globally recognised premium consumer brand embarking on an ambitious international retail expansion programme.

Aufgabengebiet

  • Own the development and performance of key product portfolios across international retail markets.
  • -Translate global brand and category strategies into effective local market plans.
  • -Lead retail marketing initiatives, seasonal activations and promotional campaigns to drive growth.
  • -Develop and implement visual merchandising strategies that enhance customer experience and brand consistency.
  • -Manage portfolio forecasting, assortment planning and retail performance analysis.
  • -Partner with retail, supply chain and global stakeholders to optimise execution and commercial results.
  • -Support new retail market launches through impactful customer engagement and in-store activation strategies.
  • -Monitor market trends, consumer insights and competitor activity to identify growth opportunities.
  • -Manage external agencies and suppliers to deliver high quality marketing and merchandising solutions.
  • -Conduct regular market visits to ensure excellence in retail execution and adherence to brand standards.

Anforderungsprofil

10+ years of experience in Retail Marketing, Trade Marketing (within a retail environment rather than traditional FMCG), Portfolio Management or Category Management, with exposure to international markets. Experience spanning multiple regions or operating within a global role is highly preferred.

  • -Proven experience working within premium consumer goods, luxury retail, beauty, fragrance, fashion, watches or jewellery.
  • -Strong track record of developing and executing successful portfolio, marketing and customer experience strategies.
  • -Experience working across international or multi market environments with diverse stakeholder groups.
  • -Commercially minded with strong analytical, planning and project management capabilities.
  • -Exposure to visual merchandising, retail activation and in store customer engagement initiatives.
  • -Confident influencing senior stakeholders and collaborating across cross functional teams.
  • -Entrepreneurial, proactive and comfortable operating in a fast paced, growth oriented environment.
  • Vergütungspaket
  • Competitive package with benefits.
Original posting on Michael Page GmbH's site ↗

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