Reformation
Handbag, Jewelry and Swim Merchant
New York, NY
Apply through hirly
hirly scores this role against your resume, shows its reasoning, then writes a resume and cover letter for it and fills the application with you. Free to start — no card required.
hirly's read of this role
- Seniority
- Mid level
- Stated salary
- $90,000 – $120,000 per year
- Country
- US
- Work mode
- On-site / unstated
- First seen by hirly
- 2 Sept 2026
Derived automatically from the posting. Sign up to see how the role scores against your own resume.
the posting
The Role:
The Handbags, Swim & Jewelry Merchant is a collaborative and entrepreneurial role focused on the end-to-end development of emerging categories at Reformation. This is an exciting opportunity to drive incremental growth through the curation of seasonal lineplans, omni-channel buying, trend analysis, and product strategies developed in partnership with the Sr. Director of Merchandising.
The Handbags, Swim and Jewelry Merchant partners closely with a variety of cross-functional teams to ensure the product vision translates across all channels. The ideal candidate will be analytical, organized, and data-driven, with excellent communication skills and an ability to combine complex analysis with market knowledge to produce actionable recommendations.
What You’ll Do:
Own the seasonal line plan, including style count, SKU architecture, color/material strategy, and price tiering in line with category financial targets
Manage pricing architecture, including margin targets and competitive positioning
Analyze daily, weekly, and seasonal performance by style and SKU; deliver clear hindsights and actionable recommendations that shape future development
Keep a consistent pulse on the competitive landscape, from contemporary to luxury, and translate market insights into line evolution
Partner closely with Design, Product Development, Materials, and Production teams to align product execution with commercial intent, calendar milestones, lead times, cost targets, and sustainability standards
Act as the customer expert, ensuring a strong balance of commercial and trend-right attributes
Collaborate with Planning on buy depth, open-to-buy alignment, and inventory strategy, including receipt flow and reorder logic
Work with Wholesale to shape channel-right assortments and support market appointments and bookings analysis
Partner with Marketing and Customer teams to drive launch visibility and full-price sell-through on key styles
What You'll Need:
4–7 years of merchandising experience, ideally managing accessories, swim, jewelry, or other emerging categories
Comfortable giving honest, direct feedback
Fluency in retail math and comfort owning sales, margin, and inventory outcomes
Strong analytical toolkit — advanced Excel proficiency, including experience modeling and analyzing inventory levels
Ability to deal successfully with the complexities of an expanding organization and build process where needed
Genuine passion for the accessories market and growing new businesses
Excellent communication skills, with the ability to tailor messaging for audiences ranging from cross-functional partners to executives
Who You Are:
You possess an entrepreneurial spirit with strong problem-solving skills
You have a keen eye for trends and can quickly spot patterns in the market
You love product and completely get the Reformation customer
You are a self-starter who can work proactively and independently as well as collaboratively
You are nimble, adapt quickly to changing business trends, and thrive in a fast-paced environment
You are deeply passionate about the environment
You intuitively know when to take risks and when to play it safe
Compensation:
At Reformation, we believe in transparency and equity when it comes to compensation. For this role, the anticipated base salary range is $90,000 - $120,000 plus 10% bonus eligibility, depending on a variety of factors, including but not limited to relevant experience, skills, qualifications, and internal compensation equity.
This role may also be eligible for an annual discretionary bonus based on a range of factors, including company performance, department goals, and individual contributions. Bonus amounts and eligibility are not guaranteed and are determined at the company’s discretion.
Please note that compensation decisions are made thoughtfully and may vary from the listed range to reflect individual circumstances and evolving business needs. Our total rewards package also includes benefits, perks, and opportunities for growth that contribute to overall compensation.
Benefits & Perks:
Eligible employees get employer-sponsored private medical, dental, and vision insurance, as well as commuter benefits to help support your travel to and from work.
We offer competitive paid time off policies including vacation, sick leave, and company holidays for eligible employees.
We offer retirement planning support for eligible employees, including the option to invest in Environmental Social Governance-aligned (fancy way to say sustainable) funds.
We’re a mission-based company with offices in LA, NYC and London, as well as a global retail team, which means you’ll get to collaborate with people all around the world.
You’ll get access to fertility care support through Carrot , and up to a $5,000 USD reimbursement for related fertility expenses after 1 year of employment.
We care about the causes our employees care about so we donate to community efforts on a yearly basis.
We offer a clothing discount, culture events (like our annual Ref Values week and Volunteer Time Off), you know, all the meaningful and fun stuff!
Reformation is proud to be an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team that reflects the world we want to live in. All qualified applicants will be considered for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status—in accordance with applicable international, federal, state, and local laws.
If you require accommodations during the application or interview process, please let us know. We’re here to ensure you have what you need to show up as your best self.
Still don’t know if you should apply? We get it— studies show that many women and individuals from historically underrepresented communities hold back from applying unless they meet every single requirement. At Reformation, we’re all about growth, not gatekeeping. If you’re passionate about the role and excited about making fashion more sustainable, we’d love to hear from you. If this role doesn’t totally excite you, consider applying to our general application.
CRPA Notice found here
Want some more?! - Sustainability , Forbes , Fast Company
Is this role actually a fit for you?
hirly answers with a score and its reasoning, then writes the resume and cover letter if you decide to go for it.
Score it against my resume