Emergentlabsinc
Head of Influencer Marketing
Bengaluru
Apply through hirly
Upload your resume and get a version tailored to this job, plus a cover letter, in about thirty seconds — before you create an account.
Apply with hirlyhirly's read of this role
- Seniority
- Lead / management
- Country
- IN
- Work mode
- On-site / unstated
- First seen by hirly
- 23 Sept 2026
Derived automatically from the posting. Sign up to see how the role scores against your own resume.
the posting
Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications.
Since our public launch, we've crossed $130M in Annualised Revenue and grown to over 10M users across 190+ countries , who have built 12M+ applications on Emergent. We're backed by Creaegis, Khosla Ventures, SoftBank, Lightspeed, Together, Y Combinator, Google, Claypond and Sentinel Global.
We're solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by repeat founders, Olympiad medalists, IIT & IIM alumni, and leaders from Google, Amazon, and Dropbox.
We're hiring builders who want ownership, speed, and impact at global scale.
- The Role:
- Creators are one of our most important growth channels. Watching someone build a working app from a single sentence is content that travels, and we want a leader who can turn that into reach at a global scale. As Head of Influencer Marketing, you will own our creator channel end-to-end: the plan, the budget, the creators, the agencies, and the results.
The core problem you are solving is cost of attention. We want more impressions for every dollar we spend. That takes two things at once: a real instinct for content and trends, and the operating discipline to track the numbers daily and make hard calls quickly. You will lead an established influencer marketing team running campaigns across the globe.
What You'll Do:
Own the plan and the budget: build the channel plan bottom-up, make the case for the investment it needs, and own the return on it
Own cost of attention: bring down the cost of every thousand impressions we buy, without losing quality or relevance
Own the creator mix: decide which creators, tiers, formats, and markets earn our spend, and rebalance as the data changes
Build the trend engine: spot trends early, turn them into briefs quickly, and build a repeatable loop for catching virality rather than waiting for it
Run operations and measurement: track performance daily, keep attribution and reporting honest, and hold a high bar for execution across a high-volume channel
Manage agency partners: select, brief, and manage our agency partners, and decide what runs through them versus directly with creators
Lead the team: lead and grow an existing team and build the bench beneath you
What We're Looking For:
10+ years of experience in marketing, growth, or creator and influencer roles, including time leading a team
A track record of running creator or influencer programmes at scale, with real budget ownership and hard numbers attached
Comfort building a plan bottom-up, defending the investment it needs, and being accountable for the outcome
Strong commercial and analytical instincts: you are fluent in cost per thousand impressions, funnel metrics, and plan versus actual, and you use them daily
Genuine content instinct: you live on social platforms, you know why things travel, and you can tell good content from expensive content
The operating discipline to run a high-volume channel: clean tracking, tight process, fast decisions
Experience managing agency partners and negotiating with creators or their representatives
What Sets You Apart:
Global experience, particularly running creator campaigns in the US and Europe
A consumer tech, app, or AI product background, where growth is measured closely
An audience of your own on social, or a history of building one
Experience building a channel's measurement and reporting from the ground up, not inheriting it
Benefits and Perks:
Daily Meals: Lunch and Dinner provided
Family Insurance: 5 Lakhs worth of coverage for you and your family
Unlimited Paid Time Off: Take the time you need to recharge and come back refreshed
Flexible Working Hours: Work arrangements that fit your life and commitments
Let's build the future of software together.
Want this one?
Upload your resume and hirly rewrites it for this job and writes the cover letter — in about thirty seconds, before you sign up.
Tailor my resume for this job