Marketing Analyst

• WHO WE ARE?
• Plug and Play Tech Center is the ultimate innovation platform, bringing together the best
• startups and the world’s largest corporations to create the most meaningful connections that
• bring innovation to anyone, anywhere. We are on a mission to bring the benefits of Silicon
• Valley to all four corners of the world.

• WHO WE’RE LOOKING FOR?
• We are a diverse team with backgrounds in technology and entrepreneurship and we are
• growing rapidly to deliver on our mission. We are actively seeking a Marketing Analyst,
• Digital & Content to join our team and work with all verticals across the program to assist
• with video content, interviews, press releases, and editing. Ideal candidates will be detail-
• oriented, familiar with the startup ecosystem, driven, articulate, and enjoy working with
• others in a fun and fast-paced environment.

• HOW YOU WILL MAKE A DIFFERENCE?
• •Working with members from each team to manage the communication and thought
• leadership
• •Editing content for articles and websites
• •Recording and editing major events before publishing
• •Updating the website with new corporate partners and members to your team
• •Scheduling interviews with corporate partners and startups before and after batches

• Content & Creative
• •Assist in writing and editing content for blogs, reports, lead magnets, case studies,
• and interviews (our content is around innovation, startups, venture capital, and
• technology trends).
• •Propose optimizations for the published content for stronger organic performance
• across search and AI-driven discovery platforms.
• •Design social media graphics, presentations, one-pagers, event collateral, and other
• marketing assets in line with brand guidelines.
• •Research and propose visuals, including photos, videos, infographics, and social
• assets to support written content.
• •Repurpose existing content into different formats for stronger cross-platform
• engagement.

• Digital Marketing
• •Update and develop web content tailored to specific buyer personas and customer
• journeys.
• •Analyze and optimize on-site SEO (meta tags, structure, internal linking) and content
• performance.
• •Assist in executing growth experiments across email, web, and social channels.
• •Create, schedule, and publish social media content across channels (LinkedIn,
• Instagram, X, Facebook), including Reels and other vertical formats.
• •Monitor website performance (traffic, bounce rate, conversions, rankings) and deliver
• actionable insights.

• Marketing Operations
• •Support internal marketing requests from Plug and Play's APAC teams, including
• startup programs, corporate innovation initiatives, events, and partner activities.
• •Conduct market, competitor, and ecosystem research to support marketing
• initiatives.
• •Organize and maintain marketing assets, templates, and documentation.
• •Help plan and implement marketing automation initiatives to improve funnel
• performance and conversions.

• Events
• •Capture and create short-form photo and video content during events, interviews,
• and ecosystem activities.
• •Assist with marketing support for regional events and startup programs.

• Learning & Growth
• •Stay up to date on social media trends, platform algorithms, content formats, and
• digital marketing best practices.
• •Research competitor campaigns, content strategies, and emerging communication
• trends.

• REQUIRED EXPERIENCE:
• •Fluent and good written skills in English
• •To be based in Singapore
• •Fresh or recent graduates preferred or final year university students that can join as
• an intern and convert to full time eventually.
• •Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• •Strong written and verbal communication skills in English.
• •Understanding of social media platforms and digital marketing best practices.
• •Creative, detail-oriented, and organized with the ability to manage multiple projects
• simultaneously.
• •Comfortable working in a fast-paced, collaborative, and international environment.
• •Familiarity with Wix, HubSpot, and Google Analytics is a plus.
• •Basic experience in photography, videography, or video editing is an advantage.
• •A portfolio showcasing design, marketing, or creative projects is preferred.
• •Passion for innovation, startups, technology, and venture capital.

*All applications must be submitted in English