Marketing & Proposals Manager – AEC / Power & Utilities

Marketing & Proposals Manager – AEC / Power & Utilities

• Location: Somerset, NJ
• Job Type: Full-time
• Schedule: Monday through Friday; hybrid, with three days per week on-site in Somerset
• Travel: Up to 15% for conferences, client events, company events, and other business needs

About Us

CARIAN is a purpose-driven, woman-owned consulting and advisory firm dedicated exclusively to the power sector. We partner with leading electric and gas utilities to provide strategic advisory and disciplined execution across program management, business intelligence, and field execution oversight. Guided by integrity, trust, excellence, and accountability, our team helps deliver complex capital programs and build the resilient energy infrastructure that communities depend on.

Position Overview

CARIAN is seeking a Marketing & Proposals Manager to own and execute the company's marketing, communications, and proposal function.

This is a hands-on, high-visibility role within CARIAN's commercial organization, working directly with executive leadership, Business Development, and service-line leaders. The Marketing & Proposals Manager will be responsible for CARIAN's day-to-day marketing and communications program, proposal coordination, market-facing content, website content, collateral, events, and the processes and outside resources that support those activities.

The ideal candidate brings experience within the AEC, engineering, utility, energy, infrastructure, or related professional-services industry and understands how to work with technical professionals and translate complex expertise, project experience, and results into clear, compelling content.

This role offers significant opportunity for increased responsibility and leadership as CARIAN and its commercial organization continue to grow.

Key Responsibilities

Marketing & Communications

Own and execute CARIAN's marketing, communications, and editorial plan

Establish and maintain a consistent cadence of market-facing content

Partner with executive leadership and subject-matter experts to develop thought leadership, articles, white papers, client insights, executive commentary, and other content

Turn project experience, technical expertise, and measurable results into compelling case studies and client-facing stories

Develop and maintain capability statements, service-line materials, presentations, one-pagers, brochures, and other marketing and business-development collateral

Manage CARIAN's company LinkedIn presence and support executive thought-leadership activity

Own and maintain CARIAN's website content, including service pages, project experience, case studies, thought leadership, company information, and routine content updates

Coordinate external website, graphic design, photography, video, printing, and other marketing resources as needed

Support company announcements, awards, rankings, speaking opportunities, sponsorships, and other industry visibility initiatives

Plan and coordinate marketing support for conferences, client events, industry events, and sponsorships

Maintain consistent messaging, visual standards, and brand quality across CARIAN's external communications

Proposals & Pursuits

Own the coordination and production of RFPs, RFQs, qualifications packages, rate submissions, and related client pursuits from receipt through final delivery

Establish submission schedules, identify required inputs and owners, and keep contributors accountable to deadlines

Coordinate resumes, project descriptions, qualifications, certifications, rate sheets, forms, and other required submission materials

Work with technical and business leaders to obtain staffing, pricing, technical, commercial, and client-specific inputs

Edit, organize, and format submissions for clarity, consistency, professionalism, and compliance

Maintain current and organized libraries of resumes, project experience, qualifications, proposal content, certifications, and other reusable materials

Improve templates, libraries, and workflows so recurring proposal work becomes faster, easier, and more consistent

Ensure final submissions are accurate, complete, professional, and delivered on time

Business Development Support

Partner closely with Business Development and executive leadership on strategic-account materials, client presentations, meeting preparation, and follow-up

Develop targeted messaging and collateral for priority utility accounts and service offerings

Support conference and event activity based on CARIAN's business-development priorities

Convert successful projects, client outcomes, and technical expertise into reusable marketing and sales assets

Maintain organized marketing and proposal information within CARIAN's systems and CRM

Help strengthen and scale CARIAN's marketing and proposal capabilities as the company grows

Qualifications

8+ years of progressive experience in marketing, communications, proposals, pursuits, or business-development support

Experience within an AEC, engineering, utility, energy, infrastructure, construction, consulting, or related professional-services organization strongly preferred

Demonstrated experience independently owning a marketing program, regional marketing function, proposal/pursuit workload, or comparable area of responsibility

Excellent writing, editing, proofreading, and storytelling skills, with the ability to translate technical information into clear and compelling client-facing content

Experience coordinating professional-services proposals, RFQs, RFPs, qualifications packages, or similar submissions

Experience developing professional B2B content such as case studies, capability materials, presentations, website content, thought leadership, or executive communications

Experience managing professional social-media content, particularly LinkedIn

Strong Microsoft PowerPoint and Word skills and working knowledge of Adobe Creative Suite, Canva, or similar design and production tools

Strong organization, judgment, initiative, and follow-through, with the ability to work confidently with executives, technical professionals, project leaders, and outside vendors

Ability to work on-site at CARIAN's Somerset, NJ office three days per week; this is not a fully remote position

Bachelor's degree in Marketing, Communications, Business, Journalism, English, or a related field preferred; equivalent relevant experience will be considered

Preferred Experience

Experience with an engineering, architecture, construction, infrastructure, utility, or power-sector professional-services firm

Experience supporting electric or gas utility, power delivery, transmission and distribution, energy, or infrastructure markets

Experience interviewing technical subject-matter experts and converting their expertise into finished market-facing content

Experience with Adobe InDesign

Experience with CRM, proposal-content, digital-asset-management, or professional-services platforms such as Unanet, NetSuite, Deltek, OpenAsset, SharePoint, or similar systems

CPSM certification or involvement with SMPS is a plus

Fluency with modern AI-enabled productivity and content tools and the judgment to use them effectively in a professional environment

Prior people-management experience is helpful but not required

Why CARIAN

Purpose-driven work – Help deliver infrastructure that powers communities

Industry reputation – Trusted by leading utilities for our reliability and results

Career growth – Own and build a critical function with significant opportunity to grow as CARIAN's commercial organization expands

Collaborative culture – Join a team that values delivery excellence and long-term relationships

Competitive total rewards – Strong compensation, full benefits, 401(k) match, and meaningful work

Equal Employment Opportunity

CARIAN is proud to be an equal opportunity employer. We hir