Media Manager (Programmatic & Paid Social)

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.

Who we are looking for:

The Media Manager will be responsible for cross channel media activation and day to day management across Programmatic, Paid Social, and Paid Search, as well as maintaining and analyzing campaign performance data. This role will be responsible for assisting and ensuring timely and accurate campaign delivery across the team. You will be supporting an automotive client.

What you’ll do:

Management of client paid media campaigns including strategy, issuing RFPs, trafficking, day-to-day pacing, optimizations and reporting.

Work collaboratively with our Omnichannel Strategy & Account teams to develop and execute media plans for Paid Search, Paid Social, Display, Video, Audio, ConnectedTV and others.

Creates and refines internal and client-facing performance reports in-depth analyses of marketing campaigns

Provides frequent progress reports regarding online marketing efforts and performance metrics to clients

Oversee strategic execution of media campaigns for more junior team members; ensure all media plans are in market and deadlines are met

Presents recommendations to managers, clients and prospects

Actively manages optimizations to assure client success

Assists in the management of tagging and tracking URLs

Executes media plans within DSPs, publishers, networks, and managed partner relationships such as Google Ads, Meta Ads, Amazon, Trade Desk, DV360, and others

Who you are:

Excellent interpersonal skills, including strong written and verbal communication skills

Ability to handle multiple assignments with effective resolution of conflicting priorities

Exceptional problem-resolution skills including the ability to think creatively in the development of ideas/solutions that will contribute value in a dynamic, client-centered environment

Quantitative analytical skills and aptitude. You’re comfortable working with large data sets and managing campaigns across a large number of accounts

What you’ll need:

1-3 years in programmatic or paid social media activation, agency experience preferred

Strong understanding and ands-on experience in platforms such as: Programamtic DSPs (Amazon,DV360, TradeDesk, or similar), Paid Social Ads Managers (Meta, Tiktok, Linkedin)

Familiarity with conversion tracking methodologies

Experience working with cross functional department teams

Knowledge of web analytics tools (Google Analytics, Omniture, Coremetrics)

Familiarity with DCM Trafficking and Reporting or other 3rd party ad servers

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

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$45,000 — $100,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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