hirly

Pmg

Product Lead

Dallas, TX; New York, NY

Apply through hirly

hirly scores this role against your resume, shows its reasoning, then writes a resume and cover letter for it and fills the application with you. Free to start — no card required.

hirly's read of this role

Role family
Product management
Seniority
Lead / management
Country
US
Work mode
On-site / unstated
First seen by hirly
1 Sept 2026

Derived automatically from the posting. Sign up to see how the role scores against your own resume.

the posting

We are PMG

PMG, a global independent platform company engineered for impact, integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. With more than 1,000 employees, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has won 40+ workplace culture awards, including being the only company to rank among Ad Age’s Best Places to Work for 11 consecutive years.

Who You’ll Be Working With

At PMG, we’re transforming the marketing technology space by combining cutting-edge technology, industry expertise, and entrepreneurial energy to empower our clients in revolutionary ways. As Product Lead at PMG, you will lead innovative solutions for our proprietary operating system, Alli. In this role, you will be responsible for product management within our Alli Platform, delivering solutions that use data to empower marketers to make better, faster, data-informed decisions.

Working closely with the Product, Engineering, and Media teams within PMG, you will help create the product strategy and the long-term product and feature roadmap for your assigned product area. You will also collaborate with Engineering, Sales, Marketing, external Partners and Customers to advocate our product, maximize its potential and lead it to market success.

We're innovating fast and making an impact on our customers' and employees' lives in significant ways. You will be part of a team that is leading innovation by combining technology, industry expertise and entrepreneurial experience to massively disrupt the digital marketing space for our clients.

If you’re passionate about building data-driven products that solve complex marketing challenges, this is your opportunity to lead innovation in the digital marketing space.

What You’ll Be Doing

Own the roadmap for a product area inside the Alli platform

Use a data driven approach to identify product opportunities and deliver solutions that improve user outcomes

Understand how product, engineering, and media teams work together to drive marketing objectives

Identify and develop new product opportunities using AI and data science based models

Work with external third parties (i.e., Google, Amazon, OpenAI) to assess partnerships and licensing opportunities evaluate AI based partnerships

Work with executives to align product vision and strategy

Responsible for product planning and execution throughout the product life cycle

Actively engage users and drive adoption through various marketing activities such as: all hands company meetings, lunch & learns, newsletters and product documentation to both internal and external audiences

Actively manage a portfolio of concurrent product projects, quality of deliverables, dependencies, and outcomes to ensure that the product objectives are achieved on time

Coordinate delivery of product releases with the Engineering and Media teams

Conduct research, gather and document product and customer requirements, ensuring project documents are complete, with abundant detail, current, and stored appropriately

Work cross-departmentally to scope costs, time, and capacity for requests

Work with UI/UX team to design flows, prototypes, sketches, and high-fidelity visuals for your features

Ideate and brainstorm solutions

Conduct testing to improve software quality

Provide content for product line and marketing communications

What You Will Bring

Bachelor’s Degree or equivalent work experience

4+ years of related work experience in an advertising agency and/or in a product focused role within a technology based organization

4+ years of experience working with customer data, martech data sets, and/or digital advertising platforms

Strong stakeholder management

Prior experience building and delivering product marketing presentations to large audiences, both internally and externally; past experience with Keynote/PowerPoint

Passion for understanding users and their behavior

Prior experience working with LLMs and prompt engineering and/or data science modeling

Prior experience managing the end to end product lifecycle

Self-motivated; keen interest in learning new tools and technology

Nice to Have Qualifications

Experience with analytics tools such as: Pendo, Mixpanel and Google Analytics

What We Offer

Professional Development : Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.

Generous Time Off : Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.

Parental Leave : We provide paid parental leave to support your family during important life events.

Retirement & Pension Plans : Plan for your future with competitive retirement or pension programs, including contribution matching.

Fertility and Family Support : Access fertility benefits for all team members and their spouses.

Healthcare : Coverage and support for everyday medical expenses and routine care, tailored by geography.

Pet Insurance : Protect your pet's health and your finances.

Lifestyle Spending Accounts : Enjoy 100% company-funded accounts to promote healthy habits and well-being.

Commuter Benefits : Access support for travel and commuting needs, where available.

Annual Bonus : All employees are eligible for an annual bonus.

Volunteering Opportunities : Receive 8 give-back hours to volunteer in your local communities.

AI Enterprise License : Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.

What Sets Us Apart

Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Is this role actually a fit for you?

hirly answers with a score and its reasoning, then writes the resume and cover letter if you decide to go for it.

Score it against my resume
Product Lead at Pmg — hirly