hirly

Perplexity

Social Media Manager

San Francisco

Apply through hirly

hirly scores this role against your resume, shows its reasoning, then writes a resume and cover letter for it and fills the application with you. Free to start — no card required.

hirly's read of this role

Role family
Marketing
Seniority
Lead / management
Country
US
Work mode
Remote-friendly
First seen by hirly
1 Sept 2026

Derived automatically from the posting. Sign up to see how the role scores against your own resume.

the posting

Perplexity is looking for a Social Media Manager to expand how Perplexity shows up online. You'll run the channels day to day, writing posts, setting strategy, scaling our accounts, and writing for leadership and the team, working closely with our Communications and marketing team, product managers, and engineers.

This is a hands-on role. You'll write most of what goes out yourself. Excellent judgement and high taste are required. The role is mostly Instagram with some community initiatives like Reddit, and interacting with our developer audiences.

Responsibilities

Run social channels day to day. Maintain our brand and product accounts across all channels. This includes writing social copy, planning content, and managing engagement.

Set the social strategy. Decide and execute how we grow each account, what we post where, and how we measure it.

Scale our team accounts. Help employees post in our voice and grow our presence across platforms.

Build and moderate community. Engage on Reddit and in developer communities, and represent Perplexity where our users already are.

Adapt and ship fast. Partner with Comms and marketing, PM’s, founders, and engineers in a fast-paced launch environment.

Qualifications

3+ years running social for a brand, ideally tech and AI.

You can write. Send us posts you wrote that performed and tell us why they worked.

Native fluency on Instagram and LinkedIn, with a track record of growing an account.

Demonstrated experience being entrusted with a brand voice

You know how to write for different audiences and platforms, and adjust the voice for each.

Comfortable in a fast launch cycle where the plan changes often

Nice to have

You've run or moderated a developer or technical community.

You've written on behalf of leadership or other voices.

You follow AI closely and have opinions on how the best companies show up online.

Is this role actually a fit for you?

hirly answers with a score and its reasoning, then writes the resume and cover letter if you decide to go for it.

Score it against my resume
Social Media Manager at Perplexity — hirly