Strategic Product Manager, AA

When joining PerkinElmer, you select an experienced and trusted leader in scientific solutions, with the support of a global service network and distribution centers, providing the right solution, at the right time, to meet critical customer needs. With over an 80+ year legacy of advancing science and a mission of innovating for a healthier world, our dedicated team collaborates closely with commercial, government, academic and healthcare customers to deliver our broad portfolio of analytical solutions, and OneSource services.

Job Title

Strategic Product Manager, AA

Location(s)

Shanghai

Job Description

PerkinElmer is a global analytical services and solutions provider with offerings including the leading OneSource Field and Laboratory services business that serve the biopharma, food, environmental, safety and applied end markets to accelerate scientific outcomes. Since 1937, PerkinElmer has served as a trusted partner in laboratory analysis and management and today complements its service offerings with a broad portfolio of atomic spectroscopy, molecular spectroscopy, and chromatography instruments, consumables, and reagents. With a dedicated team of more than 5,000 team members, the Company serves customers in more than 35 countries. Additional information is available at www.perkinelmer.com

Purpose

PerkinElmer is seeking a Strategic Product Management Manager to serve as the full strategic and commercial owner of a product segment within one of its analytical instrument business units. This is a purpose-built strategic leadership role. Reporting to the VP Product Line, the Strategic PM holds end-to-end accountability for the product segment's roadmap, commercial positioning, pricing strategy, and P&L contribution.

This role will fully manage the AA P&L to include strategic, NPI and operational areas to include strategy, Go-to-Market, value propositions and day-to-day portfolio execution — quality escalations, SKU management and supply chain issues.

Responsibilities:

Product Strategy & Roadmap

• •Define and own the 3–5 year product roadmap for the assigned product segment — prioritisation, sequencing, and investment trade-off decisions across instruments, consumables, and software
• •Develop rigorous NPI business cases: market sizing, competitive positioning, financial modelling, and customer value quantification — to a standard that supports VP and CTO gate approval
• •Own gate progression for all NPIs within the segment from concept through commercial launch approval
• •Translate Market Requirements Documents from Strategic Segment Managers into specific product requirements and R&D briefs
• •Drive the long-term technology roadmap in close collaboration with R&D leadership — ensuring the portfolio maintains competitive and technical leadership in priority markets

Voice of Customer & Market Intelligence

• •Build and maintain a structured VOC programme for the product segment focused on requirements validation, competitive intelligence, and pricing research
• •Monitor the competitive landscape continuously — new instrument introductions, pricing moves, partnership activity — and translate intelligence into positioning and roadmap responses

Pricing & Financial Performance

• •Own global base pricing strategy for the product segment — setting, communicating, and periodically reviewing instrument and consumable pricing with VP Product Line approval
• •Manage the product segment's P&L contribution in partnership with the VP — tracking revenue, gross margin, and portfolio profitability against AOP targets
• •Support AOP planning with NPI revenue projections, volume forecasts, and portfolio investment requirements

Cross-functional Collaboration

• •Partner with the VP Product Line on portfolio investment prioritisation, AOP planning, and executive gate reviews
• •Work closely with R&D to translate commercial requirements into technically feasible product specifications, maintaining a clear PM/R&D boundary
• •Collaborate with the Sr. Director, Strategic & Commercial Marketing to ensure segment intelligence inputs are incorporated into roadmap and positioning decisions
• •Engage with Regional Product Managers to ensure field market intelligence is incorporated into product and launch planning

Commercial Readiness Ownership

• •Own the commercial readiness workstream for the assigned NPI programme — defining what 'launch-ready' means commercially and driving the organisation to achieve it
• •Develop and maintain the NPI commercial launch plan: pricing strategy, target customer profiles, positioning framework, competitive differentiation, channel and regional launch sequencing, and sales readiness milestones
• •Set and own launch pricing — building the pricing model from market research, customer willingness-to-pay data, competitive benchmarking, and lifecycle revenue objectives; seeking approval through the VP Product Line
• •Define and track commercial readiness gate criteria for each NPI stage gate — ensuring commercial preparation keeps pace with technical development and that the launch team never arrives at gate approval without a complete commercial plan

Market Requirements & Product Definition

• •Own the Market Requirements Document (MRD) for the assigned NPI — working with the Strategic Segment Manager and conducting independent VOC to ensure requirements are grounded in customer evidence, not internal assumption
• •Translate MRD requirements into a clear Product Requirements Document (PRD) that R&D can act on — making explicit priority trade-offs between must-have and nice-to-have requirements
• •Serve as the primary commercial interface to the R&D programme team — attending technical reviews, raising commercial risk flags early, and negotiating feature/schedule trade-offs with the VP Product Line's backing
• •Monitor competitive landscape throughout the programme — tracking competitive instrument releases, pricing moves, and application developments that affect the NPI's positioning assumptions

Voice of Customer & Validation

• •Design and lead the NPI VOC programme to ensure active development, structured around requirements validation, concept testing, and pricing research
• •Manage beta customer relationships from site selection through beta completion — ensuring beta programmes generate evidence-based feedback, not goodwill gestures
• •Translate VOC findings into actionable programme recommendations: feature priority changes, pricing adjustments, positioning refinements, or competitive response requirements

Launch Execution & Field Readiness

• •Own the commercial launch plan — coordinating across Applications Science, MarComm, Regional Marketing, Sales, and Service to ensure every function is launch-ready on day one
• •Develop the commercial launch toolkit: product brief, competitive battlecard, value proposition messaging, demo guide, and objection-handling resource for the field commercial team
• •Deliver product and application training to the sales and service organisation pre-launch — ensuring commercial teams can demonstrate, position, and close against competitive alternatives
• •Monitor post-launch commercial KPIs during the ramp period — order intake, revenue, competitive win rate, and pricing realisation — and lead corrective action where ramp performance lags plan

Programme Collaboration

• •Attend and actively contribute to NPI programme reviews, stage-gate meetings, and executive steering committee briefings — representing the commercial perspective at every programme milestone
• •Partner with the Applications Scientist to develop the application note and proof-of-performance content roadmap that supports the NPI launch and early ramp
• •Handoff the NPI to the Strategic PM and Operations PM at commercial launch — providing full product, pricing, and market documentation, and supporting a clean transition of ongoing portfolio management responsibility

Pricing Administration

Administer and maintain the product line price book — upda