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Cognex

Associate Territory Sales Engineer

Bangkok, Thailand

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hirly's read of this role

Role family
Sales
Seniority
Mid level
Country
TH
Work mode
On-site / unstated
First seen by hirly
27 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Description

The Company

Cognex advanced machine vision solutions and products to most of the largest and most sophisticated manufacturing and logistics companies in the world. We spend about 15% of our revenue in R&D maintaining our leadership in related technologies. Cognex is one of the most respected and successful companies in the factory automation business with a track record of delivering continuous business growth and solid financial results over the 40+ years of company history. We are headquartered in the Boston Area and publicly traded on NASDAQ.

Job Description Summary

This is a sales role for a defined territory and/or set of end users, partners, and automation machine builders (OEM’s). The TSE will work closely with the Area Sales Manager to develop account strategies and tactics. The TSE will be responsible for meeting or exceeding a defined quota at assigned or newly found accounts and expanding our base of business. The employee will embody the core values of Cognex including Work Hard, Play Hard, and Move Fast. Additional tasks will be assigned as needed by the manager. This is a rare opportunity for junior sales, include 0-3 years’ work experience sales to develop and expand industrial automation expertise and accelerate their career in technical sales.

Essential Functions :

  • Responsible for achieving a defined sales quota for both current and prospective customers in the designated territory
  • Prospect for new sales opportunities via cold and warm leads which should build your sustainable sales pipeline
  • Achieve assigned activities-based business objectives, including, but not limited to the following examples: customer visits, new customer acquisition, and new product introduction
  • Demonstrate Cognex products and review applications/issues to provide solutions to these applications at customer sites
  • Maintain operational excellence on a weekly basis by accurate forecasting and upward information flow
  • Generate leads for other Cognex sales teams (pass leads) by collecting information on customer’s complex vision applications beyond the capabilities of assigned products
  • Continuously update project details in CRM system including competitive data
  • Leverages Service Cloud to ensure pre- and post-sales customer experience is being met
  • Work with EU Sales Readiness team to provide pre- and post-sales support including application evaluations, DS/BG, technical questions, training, etc. to ensure best-in-class customer experience along every step of the customer journey
  • Other duties as required

Knowledge, Skills and Abilities

  • Action and result-oriented mindset
  • Ability to solve technical problems and learn new automation technology
  • Ability to work independently in a field sales environment travelling intensely with limited overnight travel (up to 20%)
  • Willingness to relocate and pursue career ambition outside of familiar surroundings
  • Good listening and communication skills
  • Fit Cognex culture of Work Hard, Play Hard, and Move Fast
  • PC literate with a working knowledge of MS Windows applications

Minimum Education and Work Experience Required

  • Bachelor's degree or equivalent work experience, diploma also ok if work experience matched well.
  • Proven sales experience and a good track record for exceeding sales targets is required.
  • Experience in selling technical products to all levels of an organization is required.
  • 0-3 years automation product sales experience.

Additional Job Description

Original posting on Cognex's site ↗

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