D2C Ecommerce Head (Footwear or fashion industry exp must)

• About the Opportunity
• A fast-scaling D2C ecommerce leader in the footwear and fashion vertical, we’re building a next-gen consumer brand powered by data-driven personalization, agile supply chains, and seamless digital experiences. Our mission: turn casual shoppers into loyal customers through hyper-relevant product drops, frictionless checkout, and brand storytelling that resonates. Based in India, we’re looking for a category-savvy Ecommerce Head to own P&L, scale acquisition + retention, and architect the future of direct-to-consumer success in a competitive market. Role & Responsibilities

Own end-to-end D2C ecommerce performance — revenue, CAC, LTV, conversion, and retention — with full P&L accountability.

Lead cross-functional teams (marketing, product, supply chain, CS) to execute growth plays across paid social, SEO, email, and influencer channels.

Design and optimize customer journey touchpoints — from discovery to post-purchase — using analytics, A/B testing, and behavioral insights.

Build and manage relationships with 3PLs, warehousing, and logistics partners to ensure fast, reliable, and cost-effective delivery.

Launch and scale private label or co-branded product lines based on performance data and customer feedback loops.

Present performance dashboards and ROI metrics to leadership, recommending data-backed investment priorities for growth.

• Skills & Qualifications
• Must-Have

Shopify Plus

Google Analytics 4

Meta Ads Manager

Klaviyo

Google Ads

Looker Studio

Preferred

Adobe Analytics

Post Purchase Upsell Tools (Recharge, CartHook)

Experience scaling fashion/footwear D2C brands in India

Benefits & Culture Highlights

Equity stake in a high-growth startup — be part of the founding leadership team.

Autonomy to build your playbook, test new channels, and own results — no red tape.

Dynamic, fast-paced culture with weekly strategy sprints and quarterly offsites in Tier 1 cities.