Demand Lead, Commercial Planning

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

The Role

SharkNinja's Commercial Planning team is growing and we are hiring Demand leads to utilize our agentic demand planning platform and work with commercial partners to drive the business forward.

As a Demand Lead, you sit at the intersection of data, commercial strategy, and cross-functional execution. You'll synthesize demand signals across channels and categories into a coherent, pressure-tested outlook — and use AI-enabled workflows to surface insights faster and drive better decisions. We're building a lean, high-impact function and want people who are analytically strong, commercially curious, and energized by a role that will keep evolving.

Key Responsibilities

Forecast & Demand Intelligence

Synthesize demand signals across accounts, categories, and channels into a pressure-tested gross sales outlook

Drive regular trend vs. forecast reviews incorporating sell-through dynamics, retailer inventory health, and new product performance

Build constrained vs. unconstrained demand scenarios and support monthly phasing and NPD financial hedges

Identify demand risks and opportunities and partner with stakeholders to recommend and drive corrective action

AI-Enabled Analytics & Insights

Use AI tools — including Claude and AI-powered BI platforms — as core workflow infrastructure, not a supplementary step

Build and maintain AI-assisted recurring analysis: automated reporting, scenario modeling, anomaly detection, and narrative generation

Translate complex data into clear, business-relevant narratives that drive decisions across commercial, supply, and finance leadership

Proactively prototype AI applications that raise team analytical throughput and surface insights traditional approaches would miss

Support what-if scenario planning as commercial priorities shift, leveraging AI to model outcomes faster

Cross-Functional Partnership

Partner with Sales, Supply Planning, Finance, and Product Development to gather inputs, align assumptions, and drive accountability in the forecast

Own the demand review process with Supply Planning to ensure cross-functional alignment before demand signals are actioned downstream

Bring insights and risks to the right stakeholders early — not after the fact

Support monthly commercial planning reviews and IBP consensus planning

Process & Tool Evolution

Build, refine, and adapt planning processes and reporting frameworks as the team and business evolve

Help establish and track planning KPIs: forecast accuracy, bias, attainment, and inventory health

Bring forward practical AI and automation applications that raise team capability — not just your own

What We're Looking For

We're looking for people who combine analytical sharpness with a genuine curiosity for demand and commercial planning — and who have already started building fluency with AI as a real work tool. We value how you think and how fast you learn. Deep tenure in demand planning is not a prerequisite; the right balance of analytical capability and commercial instinct is.

AI Fluency & Analytics — Core Requirement

Demonstrated fluency with AI tools in a professional or project context — including Claude, ChatGPT, Copilot, or equivalent — used for analysis, writing, modeling, or workflow automation; this is a hard requirement, not a nice-to-have

Ability to prompt effectively, critically evaluate AI outputs, and build repeatable AI-assisted workflows

Comfort with BI and data tools (e.g., Power BI, Tableau, Excel, Python, SQL); experience with AI-powered analytics platforms is a strong plus

Strong instinct for translating raw data into a clear point of view and communicating it concisely to senior audiences

Demand Planning & Commercial Acumen

Working knowledge of demand planning, S&OP, or commercial analytics concepts — developed through any combination of formal experience, coursework, or self-directed learning

Curiosity about retail and consumer goods dynamics: sell-through, inventory health, POS trends, promotional lift, and new product performance

Ability to pressure-test assumptions, spot anomalies, and structure scenarios — even without years of formal forecasting experience

Cross-functional orientation: comfortable working across Sales, Finance, Supply, and Product to align assumptions and drive accountability without relying on authority

How You Work

Exceptional communicator — you translate complex analysis into a concise, action-oriented narrative for senior stakeholders

Highly adaptable — you thrive when the role, tools, and expectations are shifting, and you bring clarity rather than waiting for it

Proactive and high-follow-through — you identify the insight and track it all the way to action

Collaborative and curious — energized by connecting dots across functions that others are too siloed to see

Bachelor's degree in Business, Economics, Finance, Statistics, Supply Chain, or a related field — or equivalent demonstrated analytical capability

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range

$90,000 — $143,500 USD

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s inno