Digital Marketing Specialist

About the Role:

We run Google and Meta campaigns with the same discipline we bring to engineering: measured, compliant, and accountable. You will own paid acquisition for US facing telecom and consumer brands, working closely with our web and design team so landing pages, tracking, and ad copy come together as one system rather than separate handoffs.

Responsibilities:

Plan, launch, and manage Google Ads and Meta Ads campaigns for Ziatan and Assured Saving

Own budget, bid strategy, and campaign structure across search, display, and social

Build and optimize landing pages with design and dev, with conversion tracking set up right

Audit ad claims and copy for compliance before launch

Report spend, results, and next steps in plain language

Track and attribute organic, paid, and affiliate traffic accurately

Run A/B tests on creative, copy, and landing pages and act on results

Stay ahead of Meta and Google policy changes

Catch creative or copy that could get flagged before it goes live, like icons resembling another brand trademark

Handle ad disapprovals and account suspensions, including appeals and reinstatement

Qualifications:

2 to 3 years of hands on experience managing live Google Ads and Meta Ads budgets, with measurable results you can speak to

Working knowledge of Google Analytics, Google Tag Manager, and Meta Ads Manager

Comfort with conversion tracking, pixel setup, and attribution modeling

US market campaign experience is a strong plus, particularly telecom, comparison, or lead gen verticals

Google Ads and or Meta Blueprint certification is a plus, not a requirement

What We Offer:

Competitive salary benchmarked to experience and market

A long term position where we invest in people who grow with the company

A small, senior team with direct access to the founder and lead engineers