hirly

PUMA

Manager Marketing Marketplaces Affiliate

PEG - Regional HUB

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hirly's read of this role

Seniority
Lead / management
Country
DE
Work mode
On-site / unstated
First seen by hirly
27 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION

Manage & optimize marketplace paid media advertising as well as affiliate marketing with large budgets across European markets

Ensure that the budget spent in both channels is in line with profitability targets

Develop marketplace paid media advertising (Zalando, About You, Otto, Amazon) and affiliate strategy aligned with commercial and brand goals

Independently manage paid media advertising account for Zalando, About You, Otto and Amazon

Manage affiliate marketing channel and partnerships with affiliate network.

Optimize marketplace content, product visibility, and on‑site marketing placements in collaboration with E‑commerce and Merchandising.

Plan and execute seasonal and tactical marketplace campaigns aligned with broader marketing and commercial strategies.

Oversee affiliate promotional calendars, deal structures, and activation plans

Monitor and analyse the performance of marketing campaigns in order to identify new opportunities to increase growth and improve profitability on a dail y basis .

Build dashboards and analyze data in depth and present weekly and monthly performance.

YOUR TALENT

3-5+ years of paid media advertising experience (Paid Search, Paid Social, M arketplace A dvertising) with Google Ads, Meta Ads, Zalando, About You, Otto and Amazon .

Strong technical expertise working hands-on with Google Ads, Meta Ads, Zalando, About You, Otto and Amazon

Minimum 3 years of hands-on campaign management experience with Google Ads, Meta Ads or Zalando is required .

Hands-on campaign budget management experience.

Extremely KPI focused, result-oriented, and improvement-driven mindset to grow marketplace business and improve ROAS and margin.

Quickly grasp KPIs and metrics and constantly look for opportunities to improve performance

Strong affinity with data analysis, analytics tools and dashboards such as Google Analytics, PowerBI and Lookerstudio .

Strong analytical skills, stakeholder management, and paid media technical know-how

Ability to brief partners, share insights, present data and strong detail orientation

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

Original posting on PUMA's site ↗

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