Senior Sales Executive

Senior Sales Executive for New Machines for the Bakery market

Responsibilities / Tasks

Develop relationships with new customers and retain existing ones through visits, online meetings, trade fairs, and seminars.

Conduct preliminary technical evaluation of leads and sales opportunities and discuss them with the Business Line (Europe) and the Sales Support Department.

Complete technical questionnaires (when applicable) to support lead discussions with the above departments.

Screen quotes/projects, including a critical analysis of project win probability and GEA’s chances, considering technical and commercial feasibility, customer history, budget, competitiveness, future potential, availability of internal resources, and definition of the supply scope.

Consistently use the CRM system to record and update all relevant information.

Perform commercial evaluation of customer tenders (RFPs, RFQs, and bids), coordinating technical aspects with the Business Line (Europe).

Define pricing, margins, and risk assessment in coordination with Sales Management.

Prepare commercial proposals.

Define performance parameters for projects under negotiation with customers, in cooperation with BU Headquarters Support.

Ensure active and ongoing follow-up of submitted proposals.

Act as an interface in contractual and legal discussions with customers, supported by the Legal Department.

Conduct commercial negotiations and execute contract signing.

Provide internal reporting (ongoing projects, wins, and losses under direct responsibility) using the CRM system.

Participate in trade fairs and business seminars.

Ensure customer satisfaction.

Ensure project profitability during negotiations, in alignment with the agreed targets set with the Sales Manager.

Your Profile / Qualifications

Qualifications:

The Sales Executive for the PFA (Pharma & Food Technologies) division should hold a degree in Engineering (Chemical, Food, Agricultural, or Mechanical Engineering) or a Technology-related qualification. A minimum of 3 years of experience in a commercial/sales role is required. Advanced English proficiency is mandatory.

Minimum of 3 years of B2B experience;

Proactive attitude;

Strategic thinking;

Strong communication and interpersonal skills;

Availability for domestic and international travel;

Reliability, integrity, ethical conduct, and confidentiality;

Strict adherence to company compliance policies;

Technical and commercial profile;

Strong process knowledge and analytical skills.

Preferred Qualification:

Knowledge of food processing and packaging equipment, particularly in the confectionery and bakery industries.

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