Application Engineer – Technical Sales - SM

Job Description – Application Engineer – Technical Sales

Company: Elixir-India

Position: Application Engineer

Grade: L1

Locations: Delhi NCR

Experience: 2–5 Years

Qualification: B.E. / B.Tech in Mechanical Engineering

Reporting To: Territory Sales Manager

Job Summary

We are looking for an Application Engineer – Technical Sales with 2–5 years of relevant experience to drive sales growth and business development in assigned markets. The candidate will be responsible for understanding customer requirements, providing technical solutions, developing relationships with OEMs and large manufacturers, and supporting product specification and approval.

The role involves extensive field travel and customer interaction, with approximately 90% travel within the assigned territory .

Key Responsibilities

• •Develop a strong understanding of adhesive product technologies and applications .
• •Drive sales growth and business development in assigned focus markets.
• •Identify new business opportunities and develop a strong project/sales pipeline .
• •Build and maintain strong relationships with key decision-makers and influencers at large manufacturing companies.
• •Meet prospective clients regularly to understand their technical and business requirements.
• •Recommend appropriate products and technical solutions based on customer requirements.
• •Conduct product demonstrations and provide technical consultation.
• •Support product specification and approval with institutions and OEMs.
• •Provide technical support and troubleshooting related to products and applications.
• •Travel regularly within the assigned territory for customer meetings and business development.
• •Maintain regular communication with the reporting manager regarding client interactions, sales progress, and challenges.
• •Submit sales reports and required documentation within defined timelines.

Key Skills & Technical Expertise

• •Technical Sales
• •Application Engineering
• •Pre-Sales & Technical Consultation
• •Adhesive Technologies & Applications
• •Technical Support & Troubleshooting
• •Business Development
• •Customer Relationship Management
• •Product Demonstration
• •OEM Sales
• •Project/Sales Pipeline Development
• •Knowledge of technical specifications, operational limitations, and engineering principles.

Candidate Requirements

• •B.E. / B.Tech in Mechanical Engineering .
• •2–5 years of relevant experience in Application Engineering, Technical Sales, Sales Engineering, or a related field.
• •Experience in technical consultation, customer handling, business development, or industrial sales.
• •Strong technical understanding and ability to explain product applications to customers.
• •Good communication, presentation, negotiation, and relationship-management skills.
• •Willingness to undertake extensive field travel.
• •Candidates should be comfortable meeting customers regularly and conducting product demonstrations.

Internal & External Coordination

The candidate will work closely with:

• •Customers – requirement understanding, product demonstrations, solution recommendation, and relationship management.
• •Reporting Manager – sales updates, client interactions, challenges, and business progress.
• •Purchase Team – coordination for materials and customer/project requirements.
• •Accounts Team – billing and payment-related coordination.
• •Management Team – sales performance, strategic initiatives, and business objectives.

Work Conditions

• •Approximately 90% travel within the assigned territory.
• •Regular customer visits and product demonstrations are required.

Skills:- Technical sales, Application Engineer, Presales, Sales and OEM