Shopltk
Associate Counsel
United States
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hirly's read of this role
- Role family
- Legal
- Seniority
- Mid level
- Country
- US
- Work mode
- Remote-friendly
- First seen by hirly
- 2 Sept 2026
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the posting
LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry.
We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.
Position Title : Associate Counsel
Location: U.S. Remote
Employment Type: Full-time
About the role
This role supports intellectual property, advertising law, copyright, and marketing legal review for LTK's global footprint. You'll manage LTK's trademark and copyright portfolio, own the DMCA safe harbor program, advise on advertising and endorsement compliance across multiple jurisdictions, and manage litigation within your subject areas, handling both offensive and defensive legal work.
You'll also build and manage the infrastructure that makes these functions scalable: intake processes, decision frameworks, playbooks, business team training, AI-assisted workflows. The right candidate is resourceful and self-directed: sees a gap in how something operates, figures it out, and builds the solution.
You'll work as part of a small, collaborative team that includes the Deputy General Counsel, an Associate Counsel (Product & Regulatory), and a Privacy Program Manager. The broader Legal Team includes a separate Commercial function that handles contracts. You'll report to the Deputy General Counsel, Product, IP, Privacy & Regulatory, who sets portfolio strategy and maintains oversight on high-exposure matters. You're the primary day-to-day contact for outside trademark counsel and the direct legal contact for LTK teams within your remit.
This role is designed for professional growth. You'll receive mentorship and support as you onboard, with rapid progression toward full portfolio ownership. From day one, you'll manage enforcement actions, direct outside counsel, and handle litigation, with increasing depth and autonomy as you build context in LTK's business. As business priorities shift, counsel will be expected to flex across IP, advertising, and other areas of legal risk management, maintaining breadth, value-add judgment, and tight execution, across the portfolio.
How you will make an impact
Trademark Portfolio & Enforcement
Own prosecution, maintenance, and renewal across a global trademark portfolio
Direct outside counsel day-to-day: evaluate recommendations, review billing, and manage the relationship under DGC oversight on strategy and spend
Manage outside counsel budget, including invoice review, forecasting, and cost management
Execute portfolio rationalization: evaluate mark strength, geographic coverage, and business alignment to redirect spend toward business priorities
Manage watch services and enforcement matters; conduct likelihood of confusion analysis; evaluate oppositions; draft and manage C&Ds, takedowns, and enforcement actions
Manage domain monitoring, enforcement, and acquisition; handle squatter situations across jurisdictions; coordinate trademark use strategy across products, marketing, and business operations
Maintain organized matter files and outcome tracking across all enforcement and litigation matters
DMCA & Copyright
Own the DMCA safe harbor program end-to-end: notice intake, evaluation, takedowns, counter-notice analysis
Build and maintain decision frameworks so the support team handles and tracks routine matters effectively; train the support team on application
Handle inbound and outbound copyright infringement matters
Assess and manage music copyright exposure
Support content clearance (photography, film, music licenses) as copyright questions arise
Serve as the legal team's subject matter expert on copyright; coordinate with the product legal team on matters with platform design implications
Advertising & Marketing Law
Advise on advertising compliance across US and international markets, including FTC substantiation requirements, TCPA, CAN-SPAM, UDAP, state consumer protection, ASA (UK), and EU unfair commercial practices
Own endorsement and disclosure compliance for influencer campaigns
Provide the TCPA/CAN-SPAM legal requirements that LTK's SMS compliance program must satisfy
Build and maintain a marketing review intake process and self-service playbooks so routine items are handled at scale
Handle government and regulatory inquiries within subject areas with outside counsel support
Track advertising and marketing law developments, assess LTK impact, and contribute sections to the team's regulatory report
Enforcement & Litigation
Manage enforcement and pre-litigation matters across subject areas, including investigation, evidence gathering, matter file management, and outside counsel coordination
Manage litigation within subject areas with outside counsel
Trade secrets: maintain the framework (protectable asset definitions, agreement provisions, monitoring and response to potential misappropriation)
Process Development & Reporting
Build scalable playbooks, templates, and process documentation across all owned areas
Evaluate and implement AI-assisted workflows and agent-based triage for routine matters
Deliver training to business teams within owned areas
Produce quarterly portfolio health reporting for leadership
Contribute advertising, marketing, and IP sections to the team's regulatory and litigation reports and leadership-facing reports
What you will bring to LTK
J.D. from an accredited law school and active bar membership in at least one U.S. jurisdiction
3-5 years of experience spanning IP and advertising law. The strongest candidates will have practiced in both areas, whether at a firm, in-house at a technology or platform company, or across multiple roles. We are looking for someone comfortable working across trademark, copyright, advertising compliance, and enforcement rather than deeply specialized in one.
Experience managing or directing outside counsel relationships
Familiarity with DMCA notice-and-takedown procedures and copyright enforcement
Experience with FTC advertising and endorsement compliance
Strong legal analysis, independent judgment, and the ability to know when to escalate
Ability to establish legal processes and work effectively with business teams across multiple departments and geographies
Demonstrated ability to build processes and create scalable frameworks
Strong written and verbal communication skills
Experience managing a multi-jurisdictional international trademark portfolio
Experience with TCPA and CAN-SPAM compliance
Experience at a technology, e-commerce, platform, or creator economy company
Experience with trademark management systems
Familiarity with AI-assisted legal tools and workflows
Experience with music licensing or content clearance
Exposure to international advertising law (UK ASA, EU unfair commercial practices)
A mindset focused on seizing opportunities and moving with urgency
Dedication to fierce prioritization and operational excellence
Adaptability to a dynamic, fast-moving environment
A growth mindset and openness to feedback #LI-TA2
What we offer for full-time salaried employees
The opportunity to be part of the leading global company in creator commerce
A remote-first, productivity-first environment
Competitive compensation and benefits package to meet the needs of you and your family
401(k) with LTK company matching
Medical Insurance, Vision Insurance, Dental Insurance
Paid Maternity Leave and Paid Paternity Leave
Summer Fridays and Flexible PTO
For temporary full-time employees, benefits eligibility may vary
About LTK
Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service
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