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Astro

Business Development Manager (Location: Sibu Or Miri Sarawak)

Miri, Sarawak

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hirly's read of this role

Role family
Sales
Seniority
Lead / management
Country
MY
Work mode
On-site / unstated
First seen by hirly
28 Sept 2026

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the posting

WHY JOIN US?

We practice a vibrant & energetic office culture.

We provide opportunities for career advancement within the company.

Good performance is always rewarded accordingly.

“ It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable. ”

JOB RESPONSIBILITIES:

Sales & Growth Strategy

  • Develop and execute a business development strategy to grow Astro product sales in retail channels.
  • Identify, engage, and onboard new retail partners, especially small to mid-sized businesses.
  • Achieve and exceed sales targets, KPIs, and business objectives.

Retail Partner Management

  • Build strong, long-term relationships with existing retail partners.
  • Provide ongoing support, training, and tools to ensure retail partners can effectively sell Astro products and services.
  • Monitor partner performance and implement improvement plans when needed.

Market Expansion

  • Explore new market segments and regions for retail growth.
  • Collaborate with marketing and product teams to tailor Astro’s offerings to local customer and retailer needs.

Data & Reporting

  • Analyze retail sales performance and market trends.
  • Provide regular updates and insights to management and cross-functional teams.

Campaign & Promotion Execution

  • Collaborate with internal marketing teams to launch and support promotional campaigns at retail locations.
  • Ensure consistency in branding and messaging across all retail touchpoints.

REQUIREMENTS:

  • Experience in business development, retail sales, or partner management.
  • Proven track record in meeting or exceeding sales targets.
  • Strong understanding of retail ecosystems, especially small to mid-sized businesses.
  • Excellent interpersonal, negotiation, and communication skills.
  • Able to travel as required.
Original posting on Astro's site ↗

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