Director, Public Relations and Partnerships

Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career!

The Director, PR + Partnerships will play a key role in elevating the Knix, Kt by Knix and MNTD brands by driving awareness, brand relevance and consumer connection. Reporting to the Senior Director, Brand, this role will help lead and evolve key functions across Public Relations, Corporate Communications, Creator & Content Partnerships, Community, Affiliate Marketing and Brand Experiences.”

This role requires a strategic thinker and strong relationship builder who can translate overarching brand priorities into clear strategies and programs. The Director will oversee the day-to-day leadership and execution of these functions, working closely with Brand Leadership and cross functional teams to identify opportunities, develop plans and ensure strong execution.

The successful candidate will manage a team of three and key agency and external partners, balancing strategic thinking with strong operational leadership and hands-on problem solving.

The ideal candidate will have strong experience across PR, partnerships and brand marketing, with an understanding of the evolving media, creator and cultural landscape. This role requires some travel to our Toronto office approximately six times per year.