Executive - Business Development - Shree NM Electricals Ltd. - Mumbai

We are seeking a motivated and energetic Graduate Fresher to join our inside sales team. As an Lead Generation Representative focusing on email campaigns, you will play a critical role in generating leads and driving sales through targeted email outreach. This role is an excellent opportunity to begin your career in sales, providing hands-on experience in managing email campaigns, nurturing leads, and collaborating with experienced sales professionals.

Key Responsibilities:

• •Assist in the development and execution of email campaigns aimed at generating leads and engaging prospects.
• •Personalize and customize email content based on audience segmentation, following best practices in email marketing.
• •Monitor the effectiveness of campaigns by tracking metrics such as open rates, response rates, and conversions.
• •Reach out to prospects via email to introduce company products/services and generate interest.
• •Follow up with leads who have engaged with previous email campaigns.
• •Engage with prospective customers by sending follow-up emails and providing additional information as needed.
• •Assist in moving potential clients through the sales funnel by addressing their questions or concerns.
• •Work closely with the sales and marketing teams to understand the company’s value proposition and target audience.
• •Provide input on improving email templates and campaign strategies based on performance feedback.
• •Maintain accurate records of customer interactions and sales activities in the company’s CRM system.
• •Generate reports on email campaign performance for the sales team’s review.

Key Skills & Qualifications:

• •Communication : Strong written communication skills with the ability to write clear, professional, and engaging emails.
• •Attention to Detail : Ensure all communications are accurate, free from errors, and professional in tone.
• •Sales Interest : A desire to learn and grow in the sales field, with a focus on understanding customer needs and how to meet them.
• •Adaptability : Willingness to learn new tools, strategies, and sales processes in a fast-paced environment.
• •Basic Technical Skills : Familiarity with Microsoft Office (Word, Excel) and basic knowledge of email marketing platforms (training will be provided).
• •Team Player : Ability to work collaboratively with colleagues and take direction from senior sales representatives.

Preferred Qualifications:

• •Bachelor’s degree in Business, Marketing, Communications, or any related field (preferred but not mandatory).
• •No prior experience is required, though internships or coursework in sales, marketing, or communications are a plus.
• •Familiarity with basic digital marketing concepts (preferred but not necessary; training will be provided).

Training & Development:

• •On-the-job training will be provided in areas such as email marketing tools, customer relationship management (CRM) systems, and sales strategies.
• •Regular mentoring from senior sales professionals to help you develop your sales skills and grow within the role.