Influencer Marketing Executive

• About the Opportunity
• A fast-scaling digital growth studio operating at the intersection of brand strategy, creator economy, and performance marketing, we partner with DTC brands, startups, and enterprises to scale through authentic influencer-led campaigns. Our team thrives on turning micro-moments into macro-impact—driving measurable conversions, community building, and viral brand storytelling via smart creator partnerships across Instagram, YouTube, TikTok, and emerging platforms.

Role & Responsibilities

Identify, vet, and onboard high-impact micro, nano, and macro influencers aligned to brand voice and campaign KPIs.

Manage end-to-end influencer campaigns—from brief creation to content review, posting schedules, and performance tracking.

Negotiate rates, deliverables, and usage rights with creators; maintain strong, long-term creator relationships.

Analyze campaign metrics (engagement, CTR, conversion, ROAS) and optimize influencer selection and content strategy.

Collaborate with Creative and Paid Media teams to align influencer content with broader brand campaigns and ad spend.

Stay ahead of emerging platform trends, creator tools, and compliance guidelines (e.g., FTC disclosures).

Skills & Qualifications

Must-Have

Influencer marketing platforms (AspireIQ, Traackr, Upfluence)

Social media analytics (Instagram Insights, YouTube Studio, TikTok Analytics)

Content brief creation

ROI tracking & attribution modeling

Creator outreach & relationship management

Performance reporting (Google Data Studio, Excel)

Preferred

TikTok Creator Marketplace

Brand safety & FTC compliance

Experience with UGC-focused campaigns

Benefits & Culture Highlights

Work in a dynamic, creator-first environment with direct access to top-tier influencer networks.

Flexible hybrid schedule + performance-based bonuses.

Professional development fund for courses, tools, and industry events.