SPYNE
Intern - Product Marketing
Gurgaon, India
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hirly's read of this role
- Role family
- Product marketing
- Seniority
- Internship
- Country
- IN
- Work mode
- On-site / unstated
- First seen by hirly
- 23 Sept 2026
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the posting
About Spyne
Spyne is revolutionizing automotive retail with Generative AI—and we’re moving at lightning speed. We started with a simple but powerful idea: Use AI to help dealers sell cars online faster. Today, we’re building the world’s first AI-powered automotive retail ecosystem, transforming how 350K+ dealers market and sell vehicles across the Globe.
Backed by $16M from Vertex Ventures, Accel, and top investors, we’re scaling like crazy:
- 5X revenue growth in 15 months—now gunning for 3-4X more this year
- Launched industry-first AI Image & 360° solutions
- Expanding aggressively in the US & Europe
- Next up? A full GenAI Automotive Retail Suite
Read more about us:
- Studio AI Product - Link
- Retail AI Product - Link
- Spyne New Office - Link
Series A Announcement:
- Spyne raises $16 Mil!
- Spyne raising another round!!
- Spyne secures funding for US Expansion!
What you'll Do
1. GTM Collateral Creation
Own the end-to-end creation of go-to-market (GTM) assets including pitch decks, product guides, case studies, one-pagers, battle cards, and sales enablement materials.
- Ensure content is sharp, visually compelling, and tailored to the US automotive dealership audience
- Translate internal product language into customer-friendly messaging
2. Product Storytelling
Translate Spyne’s product capabilities (Vini AI, Studio AI) into clear, compelling narratives.
- Craft messaging that resonates with dealer principals, GMs, and BDC managers
- Make product demos feel intuitive, relevant, and high-impact
3. Cross-functional GTM Enablement
Act as the bridge between sales, product, tech, customer success, and marketing.
- Support training sessions for internal teams
- Maintain and organize a central repository of GTM assets
- Ensure all customer-facing teams are equipped with the right messaging and materials
4. AI-powered Workflow Building
Identify repetitive marketing and GTM tasks and build automation workflows.
- Create no-code AI agents to streamline content creation and operations
- Contribute to building a scalable, automated GTM content engine
5. 0→1 GTM Support
Support new product and feature launches end-to-end.
- Assist in positioning, messaging, and launch execution
- Build collateral and enable internal teams
- Operate in a fast-paced environment with evolving processes
What are we looking for
- Strong written and verbal communication skills
- Interest in product marketing, storytelling, and GTM strategy
- Ability to simplify complex concepts into clear messaging
- High ownership and bias for action
- Comfort working in ambiguity and fast-moving environments
- Familiarity with AI tools / no-code tools is a plus
Why Join Us
- Work directly on high-impact GTM initiatives
- Exposure to AI-led product marketing in a global (US-focused) market
- Opportunity to build 0→1 processes and systems
- Fast learning curve with high ownership from day one
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