Key Account Manager Denmark

Job Description:

The Key Account Manager is responsible for achieving profitable sales growth at customers for the Mars business. This role is expected to maintain strong relationships & best execute customer plans that deliver objectives of; revenue, growth, profit, product/assortment, everyday shelving, merchandising, pricing, promotions, and merchandising.

• What are we looking for?
• Bachelor’s Degree in Business Administration or equivalent.

5+ Years’ experience in Sales, Marketing, for Fast Moving Consumer Good Industries

Prior Retail Account Management experience

Fluent understanding of forecasting, Nielsen and trade management

Availability to travel 10% of time

A valid driver's license and clean driving record

What will be your key responsibilities?

Customer & Channel Leadership

Apply the Mars collaboration standards to plan and conduct negotiations with customers in line with Mars defined strategies and plans in order to:

develop joint business plans and setting joint business targets

negotiate terms and conditions (e.g. turnover, distribution, campaign initiatives, fair share, logistics, etc.)

negotiate listings, placements, shelf space and planograms

execute activity/promotion plans and investments in line with Mars brand, category and channel strategies

Develop and implement plans according to Strategic Customer Matrix to drive category growth and increase Mars market share

Be the key source of information and knowledge regarding the account / channel internally and externally

Drive Customer Engagement agenda with Customer-centric mindset

Category Expertise & Leadership

Establish and strengthen Mars as a category captain

Implement category leadership projects

Build and maintain effective relationships with Customer Marketing, Category Management and Marketing Teams to ensure information flow to and from customer and to make shopper and customer insights operational

Manage category share and planogram initiatives

Excellence in Physical Availability

Drive share of shelf and assortment in close cooperation with the Category Manager

Deliver availability and visibility both quantitatively (distribution, coverage, etc.) and qualitatively (placement, touch points, etc.) via close cooperation and communication with Field Sales

Secure listing of defined promotional displays in order to secure effective promotional coverage for Field Sales

Skilled & Engaged Sales Associates

Have a holistic mindset to drive Customer Engagement

Be a collaborative Team player

Share knowledge and best practice within the Team and on North Europe level

Sales Operating System

Timely feed the S&OP process with accurate information

Forecast timing and volume per subsegment and promotional activity to achieve accuracy leading to minimum out of stock and minimize stock level costs

Forecast pipeline volumes for launches/re-launches in line with defined processes

Overall responsible to validate account forecast in close cooperation with Demand Planners

Responsible for account P&L, understand key drivers and handle the account budget

Global Sales Connectivity

Ability to represent and drive the customer agenda internally and externally

Key KPIs

Full Customer P&L

Net sales increased yoy

Promotional ROI

Category Performance: Mars relative category growth at customer level

Perfect Store Priorities

What can you expect from Mars?

Work with diverse and talented Associates, all guided by the Five Principles. Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. A strong focus on learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus.