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Swiggy Networks

Manager - Growth & Storefront

Bangalore, Karnataka, India

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hirly's read of this role

Seniority
Lead / management
Country
IN
Work mode
On-site / unstated
First seen by hirly
27 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Description

Roles & Responsibilities:

P&L & Growth Metrics: Own the marketing budget and key performance indicators (KPIs) such as Customer Acquisition Cost (CAC), Retention, and Brand Health metrics.

Digital Storefront & Merchandising: Own the "homepage" and category pages of the app. You will decide CTR and AOV

Funnel Optimization & CRO: Monitor the user journey from "App Install" to "Order Placed." You will be responsible for identifying drop-off points and implementing A/B tests on checkout flows, search results, and product display pages (PDPs) to increase conversion.

Pricing & Promotion Engine: Execute the pricing strategy for the target segment. You will manage the backend configuration of coupons, "slash-pricing," and bundle deals, ensuring they are psychologically appealing and technically seamless.

App Store Optimization (ASO): Own the brand’s presence on the Apple App Store and Google Play Store. Optimize keywords, screenshots, and descriptions to ensure high organic discoverability and a high "Install-to-Visit" ratio.

Continuous Growth Engine: Design and execute "Growth Hacks"—identifying non-linear ways to scale (e.g., community-led referral loops, gamified savings, or strategic cross-brand partnerships) to ensure the brand doesn't lose momentum after the initial hype

Retention & In-App Triggers: Design and manage automated in-app notifications, "Nudge" banners, and gamified elements to keep target users coming back without expensive re-acquisition costs.

Inventory & Catalog Sync: Work with the supply chain team to ensure the app reflects real-time stock availability

Data Instrumentation: Partner with engineering to ensure all user actions are tracked via tools like Google Tag Manager, Clevertap, or Mixpanel, giving the GTM Lead a 360-degree view of campaign performance.

Original posting on Swiggy Networks's site ↗

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