Marketing Manager

General Summary

The Marketing Manager will develop, implement, and monitor marketing activities for Company products. Working as part of a cross-functional team, the Marketing Manager will assist in the commercialization of current and future products. This position combines day-to-day marketing activities with critical strategy planning and execution. There will be heavy emphasis on one-on-one communication and relationship building skills with physician customers, sales territory managers, and global marketing team members.

Specific Duties and Responsibilities

• •Manage continuing U.S. customer and field-oriented product support activities. *
• •Represent company at tradeshow meetings to promote products. *
• •Implement promotion strategies, ensuring accuracy of product communication content.*
• •Participate in field training on company products, and in the development of training materials. *
• •Identify market opportunities to maximize market penetration. *
• •Manage an ongoing evaluation of company products in the marketplace, with emphasis on customer needs and perceptions.*
• •Participate in development and review of product specifications. *
• •Participate in cross-functional launch teams to ensure successful delivery of new products to sales organizations and end users. *
• •Articulate and reinforce high level positioning concepts to the field organization. *
• •Support global marketing activities through communication and other support for regional sales and marketing team members. *
• •Be personally knowledgeable of Penumbra’s products and customers’ anticipated uses. Know competitive situations and sell basics. *
• •Perform an ongoing evaluation of the competitive situation and selling basis with a special emphasis on the customer’s view of competitive products and features. *
• •Participate in market research activities as required.
• •Participate in development/review of product specifications. *
• •Participate on cross-functional launch team to ensure successful delivery of completed products to sales organizations and end users. Rollout activities may include internal activities, e.g., packaging, or external activities, e.g., demo protocols. *
• •Participate in developing detailed marketing literature and other sales tools for the Penumbra products as assigned. *

• •Adhere to the Company’s Quality Management System (QMS) as well as domestic and global quality system regulations, standards, and procedures.*
• •Understand relevant security, privacy, and compliance principles and adhere to the regulations, standards, and procedures that are applicable to the Company. *
• •Ensure other members of the department to follow the QMS, regulations, standards, and procedures. *
• •Perform other work-related duties as assigned.

*Indicates an essential function of the role

Position Qualifications

Minimum education and experience:

Bachelor's degree in business, biology, or related field with 3 + years of experience, or equivalent combination of education and experience

Additional qualifications:

• •MBA a plus, but not required
• •Cardiovascular device experience preferred, but not required
• •Demonstrated collaboration skills in a team environment
• •Strong oral, written, and interpersonal communication skills required
• •High degree of accuracy and attention to detail
• •Proficiency with MS Word, Excel, and PowerPoint
• •Excellent organizational skills with ability to prioritize assignments while handling various projects simultaneously

Working Co nditions

• •General office environment
• •Business travel from 30% - 40% (U.S. and/or international)
• •Potential exposure to blood-borne pathogens
• •Requires some lifting and moving of up to 25 pounds
• •Must be able to move between buildings and floors.
• •Must be able to remain stationary and use a computer or other standard office equipment, such as a printer or copy machine, for an extensive period of time each day.
• •Must be able to read, prepare emails, and produce documents and spreadsheets.
• •Must be able to move within the office and access file cabinets or supplies, as needed.
• •Must be able to communicate and exchange accurate information with employees at all levels daily.

Annual Base Salary Range: $125,000 - $200,000

We offer a competitive compensation package plus a benefits and equity program, when applicable.

Individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location.