Paid Media Buyer (Meta & TikTok), Financial Education

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Media Buyer (Meta & TikTok), Financial Education based in South Africa.

• This is a remote freelance opportunity focused on driving qualified leads for live financial education and trading masterclass campaigns.
• You will take ownership of paid acquisition across Meta and TikTok, from campaign setup and audience targeting through testing, optimization, and reporting.
• The role combines performance marketing with hands-on landing page, tracking, and conversion-flow work.
• You will work with an initial monthly advertising budget of R10,000–R25,000, with the opportunity to shape campaign strategy based on early performance data.
• Because financial education is a restricted advertising category, careful attention to platform policies, compliant messaging, and risk-sensitive campaign execution is essential.
• You will collaborate remotely with an administrative team while receiving creatives, brand materials, account access, and lead follow-up support.
• The initial engagement is designed around setup, testing, and rollout, with potential for continued campaign work based on performance and operational needs.