Product Manager, Buyer Experience - IAA

About the Role

RB Global / IAA is seeking an experienced Product Manager to own the end-to-end buyer experience within our digital automotive marketplace. This role focuses on helping customers search, evaluate, and purchase vehicles online through intuitive, data-driven product experiences.

You will work cross-functionally with Engineering, Design, Data, and Marketing to improve search, SEO, personalization, and merchandising capabilities. The ideal candidate combines strong analytical and technical skills with a deep understanding of user behavior and online commerce.

This is a high-impact role shaping the strategic direction of our buyer-facing marketplace.

What You’ll Do

Own and evolve the buyer journey across search, browse, and purchase experiences

Use data, experimentation, and customer insights to drive product decisions

Partner closely with Engineering, Design, and Marketing to deliver product improvements

Build and execute a product roadmap aligned with RB Global growth objectives

Leverage AI/ML to enhance search, recommendations, personalization, and merchandising

Monitor product performance using analytics tools (e.g., Google Analytics, experimentation platforms)

Translate insights into clear product requirements, user stories, and backlogs

Identify and prioritize opportunities that improve engagement and conversion

Ensure high product quality by staying deeply involved in delivery and releases

Communicate progress, risks, and trade-offs clearly to stakeholders

Balance scope, priority, technical risk, and business impact across initiatives

What Success Looks Like

A clear, executed roadmap that drives buyer engagement and revenue

Improved search and discovery performance

Strong cross-functional alignment and predictable delivery

Data-informed decisions that result in measurable business value

A seamless and intuitive buyer experience

Who You Are

A strong advocate for the customer, balanced with business outcomes

Comfortable operating in fast-changing environments

Confident making decisions with minimal direction

Skilled at influencing without authority

Highly organized, accountable, and delivery-focused

Analytical, pragmatic, and results-oriented

Qualifications

Bachelor’s degree or equivalent experience

5+ years of Product Management or Product Development experience

Experience owning customer-facing digital products (marketplace, eCommerce, or SaaS)

Strong ability to translate business needs into technical requirements

Experience working cross-functionally with engineering and design

Strong written and verbal communication skills

Working Relationships

You will partner closely with:

Engineering & Technology leaders

Marketing Strategy

Business stakeholders

Customers and buyers for feedback and insights

Travel

Occasional travel required

Why RB Global

You’ll help shape the future of a large-scale digital marketplace used by buyers around the world. This role offers the opportunity to influence product strategy, improve customer experience, and drive profitable growth across the business.