PUMA
Retail Store Manager
Utrecht
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hirly's read of this role
- Seniority
- Lead / management
- Country
- NL
- Work mode
- On-site / unstated
- First seen by hirly
- 1 Oct 2026
Derived automatically from the posting. Upload your resume above to see how the role scores against it.
the posting
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.
Simply click APPLY ONLINE and follow the steps to upload your application.
YOUR MISSION
- Lead and inspire PUMA’s Store, creating a premium destination for sneaker culture and community.
- Build, coach, and develop a high-performing team that delivers authentic consumer experiences.
- Drive sales, profitability, and key business KPIs while ensuring operational excellence.
- Bring local trends, product stories, and cultural insights to life through impactful launches and activations.
- Create an inclusive environment where consumers feel welcome, connected, and inspired by the PUMA brand.
YOUR TALENT
- 3+ years of leadership experience in premium retail, sportswear, footwear, fashion, or lifestyle environments.
- A strong passion for sneaker culture, streetwear, sport, and contemporary fashion, with a deep understanding of consumer trends.
- A proven track record of driving sales, achieving KPIs, and delivering operational excellence.
- Experience recruiting, coaching, and developing high-performing teams in a dynamic retail environment.
- Strong commercial acumen, communication skills, and the ability to create engaging consumer experiences that connect with the local community.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,
gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at
PUMA and we do not tolerate any form of harassment or discrimination.
At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal
opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000
employees worldwide.
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