Senior Product Marketing Manager

About us

Encord is the universal data layer for AI that helps 300+ AI teams train and run models on the right data. Our platform indexes, curates, annotates, and evaluates data across the full AI lifecycle, from development through production.

Trusted by Woven by Toyota, AXA, UiPath, Zipline, and more. We're an ambitious team of 100+ working at the frontier of AI and have raised $60M in Series C funding from Wellington Management, CRV, Next47 and Y Combinator.

The role

We are looking for a rockstar Product Marketing Manager to join our Marketing team. You will lead the marketing of the Encord Platform — owning how we message Encord across targeted use cases, verticals, and personas. This is a critical role for the business, and you will become the subject matter expert for the end-to-end platform.

What you'll do

Own the messaging of Encord, as well as the messaging for platform-wide capabilities

Amplify platform-level messaging through the Encord website and channels

Build and deliver sales enablement with high CSAT scores with field teams

Be the expert in any platform-specific messaging for campaigns and events, and enable GTM teams with highly performant content to drive strong engagement and pipeline

Deliver a drumbeat of compelling customer stories, highlighting Encord Platform capabilities, technical details, and realized value

Hone messaging by developing value proposition and messaging frameworks, driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP

Help build a product our customers love

Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and customer feedback

Who we're looking for

A proven track record in product marketing with experience on technical products

Strong understanding of Data & AI platform offerings, with experience creating messaging and positioning for technical products targeted at the enterprise market

Ability to build strong working relationships with stakeholders to deliver joint messaging and GTM plans

Experience creating compelling product and thought leadership content to support customers and Growth/Demand marketing campaigns

Comfortable owning and running direct customer engagements

Strong public speaker with the technical aptitude to become an end-to-end expert on the Encord platform, including the ability to demo at events and to prospects

Experience requirements

3-5+ years of product marketing experience at an enterprise software company, preferably including PMM experience at early-stage AI startups

Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executives

Deep understanding of the Data and AI space

Experience building compelling technical and business content

Proven ability to collaborate with sales, growth marketing, and product teams

Preferred: technical academic background (BS in Computer Science or related discipline)

Why Encord

Competitive salary, commission, and meaningful equity in a high-growth start-up

Clear, accelerated growth opportunities as the company scales rapidly

Strong in-person culture: 4 days/week

Flexible PTO to fully recharge

Annual learning & development budget

Comprehensive health, dental, and vision coverage

Frequent travel opportunities across the U.S., London, and Europe

Bi-annual company offsites, twice-weekly team lunches, and monthly socials