Solution Architect - Presales

• Job Description
• Operate in a fast-paced environment where you will be responsible for driving multiple customer
• opportunities in parallel and Prepare compelling proposals with technical solutions design,
• engagement & execution approach, timelines , estimates. Lead deep discovery sessions with clients
• to understand their key business needs, implementation use cases and technical requirements.
• Communicate confidently and pro-actively with customers and internal stakeholders throughout the
• pre-sales cycle.
• This role bridges business strategy and technical implementation, ensuring scalable, secure, and
• high-performing marketing orchestration solutions that drive personalization, engagement, and
• measurable business outcomes.
• Excellent customer-facing skills with experience presenting to and achieving consensus from senior
• executives (managers, directors, VPs, CMOs, and CXOs) .
• Technology focus : Campaign solutions - Adobe Campaign standard / classic v7, v8 & Adobe
• Journey Optimizer (AJO). Should have experience in selling campaign implementations,
• replatforming and campaign operations.
• Architecture & Design :
• •Design end-to-end campaign and journey orchestration solutions across email, SMS, push,
• web, in-app, paid media, and offline channels.
• •Architect scalable data models, segmentation frameworks, and personalization strategies.
• •Define real-time and batch data ingestion patterns (CDP, CRM, ERP, data lake, streaming).
• •Ensure proper data governance, privacy compliance (GDPR, CCPA), and consent handling.
• •Ensure solution scalability for high volumes.
• Platform expertise :
• •Configure journeys, workflows, triggers, event-based campaigns, and decisioning logic.
• •Architect integrations with:
• o CRM systems (Salesforce, Microsoft Dynamics, etc.)
• o CDPs (AEP, Tealium, Segment, etc.)
• o Data warehouses/lakes
• o APIs and streaming systems
• •Offer Decisioning, Identity Service management, XDM Understanding
• •Real time event configuration
• Deliverability & Channel Governance
• •Define email and mobile channel best practices.email , sms , push , social
• •Ensure sender reputation management and deliverability optimization.
• •Architect suppression logic, frequency caps, and contact policies.

About Adobe

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