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SHAKTI PUMPS (INDIA) LIMITED

Area Sales Manager - Industrial OEM

Delhi

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hirly's read of this role

Role family
Sales
Seniority
Lead / management
Country
IN
Work mode
On-site / unstated
First seen by hirly
23 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Purpose:

To drive sales and business development of Shakti’s Fire-Fighting Pump Sets (electric, diesel, jockey pumps, and controllers) across sectors such as commercial complexes, petrochemical plants, high-rises, airports, and hospitals. The role involves generating leads, nurturing client relationships, ensuring after-sales support, and meeting sales targets while maintaining compliance with industry standards.

Key Responsibilities:

Business Development & Sales

  • Drive sales of Shakti’s Fire-Fighting Pump Sets (electric, diesel, jockey pumps, and controllers) in key sectors.
  • Identify new business opportunities and convert them into revenue-generating orders.

Lead Generation & Customer Outreach

  • Identify and engage potential clients including dealers, distributors, contractors, and consultants.
  • Expand market reach by targeting new segments and untapped regions.

Strategic Planning & Execution

  • Develop and implement sales strategies, action plans, and promotional campaigns.
  • Participate in exhibitions, print campaigns, and dealer meets to enhance visibility and reach.

Territory & Relationship Management

  • Conduct regular visits to clients, sub-dealers, and mechanics to strengthen relationships.
  • Monitor competitor activities and maintain strong presence in assigned territory.

Sales Reporting & MIS

  • Maintain timely and accurate daily sales reports, MIS, and distributor activity records.
  • Utilize digital tools and mobile applications for reporting and tracking sales activities.

Customer Support & After-Sales Service

  • Coordinate with service teams to resolve client issues promptly.
  • Ensure high levels of customer satisfaction and retention.

Target Achievement & Forecasting

  • Set and achieve monthly and quarterly sales targets.
  • Provide accurate sales forecasts and performance reports to management.

Compliance & Documentation

  • Ensure adherence to relevant standards and regulations (e.g., IS 12469, ISO 2858).
  • Prepare and maintain all necessary documentation for regulatory and internal purposes.

Skills & Qualification:

  • B.E./ B.Tech or graduate in any stream
  • Business Development & B2B Sales
  • Dealer & Distributor Network Management
  • Lead Generation & Customer Outreach
  • Strategic Sales Planning & Execution
  • Territory & Relationship Management
  • Sales Reporting, Forecasting & MIS
  • Customer Support & Problem Resolution
  • Knowledge of Fire-Fighting Pumps & Relevant Standards (IS 12469, ISO 2858)
  • Strong Communication, Negotiation & Presentation Skills
Original posting on SHAKTI PUMPS (INDIA) LIMITED's site ↗

Listed on hirly, a job board. hirly is not the employer: SHAKTI PUMPS (INDIA) LIMITED is hiring for this role.

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