Assistant Vice President - Events

JOB PURPOSE

Develop comprehensive events, promotional and activities plan for Aldar Development to effectively support the launching of new projects and contribute to the success of the entity’s business objectives

Leverage the downstream marketing implementation and tactics with events that reinforce the achievement of those outputs and monitor results

ROLES AND RESPONSIBILITIES

Develop short and long-term planning and management of events to build a value-based customer relationships that enable achievement of objectives for Aldar Development

Understand the business value proposition, competitive advantage and generate events and marketing plans built around specific target segments to ensure driving demand and correct positioning of Aldar Development projects

Responsible for smooth execution of events including project conceptualization, management, design, budget, and success measurement tools

Ensure timely and quality execution of all events activities inline with the brand and positioning of Aldar Developments to the desired target audiences

Administer all phases of the event activities, including but not limited to planning, marketing, servicing, and administrative procedures

Develop budgets of each project and ensure the implementation plan is shared with all related parties

Develop, forecast, and monitor events expenses to ensure cost are within the approved budget

Promote the event through different communication channels i.e., digital media, promotional campaign, etc.

Work closely with communications team to ensure maximum leverage from media & PR

Develop methods to evaluate / measure event success i.e., post-event evaluation survey, etc. to ensure high-quality customer experience

Extend any support needed to other team members

Promote the division, stay informed about industry trends, and ensure compliance with regulations

QUALIFICATION AND EXPERIENCE

RELATED YEAR OF EXPERIENCE:

Min of 8+ years of progressive Marketing and Events experience preferably in real estate

FIELD OF EXPERIENCE :

Real-estate, or a relevant sector.

TECHNICAL AND INTERPERSONAL SKILLS

Proven ability to deliver authoritative, knowledgeable leadership to all marketing, advertising and promotional staff and activities

Confident in applying new technologies and innovate solutions

Creative problem solving and planning skills

Adapt to changing conditions

Ability to prioritize, Hands on and action oriented

Demonstrated success in defining and launching complex real estate products

Excellent written and verbal communication skills

Proven ability to influence cross-functional teams without formal authority

Demonstrated advanced communication, motivational and interpersonal skills

Able to take firm and timely decisions

Proven values-based leadership and negotiation skills

QUALIFICATION

Bachelor’s degree in Business, Economics or Finance, MBA prefereed