Assoc Manager, Influencers

About us

We are a company of brands led by women and inspired by women. Our portfolio consists of three brands: Chico’s, WHBM and Soma—specialty retailers of women’s apparel, intimates, and accessories—found in over 1,000 boutiques through the United States and online. With our services and products, we strive to create a world where women never have to compromise, providing solutions to give them confidence and joy. We love what we do, and believe that with our teams, we are the most amazing place to work, learn, and grow.

POSITION OBJECTIVE:

This position is responsible for assisting in managing the end-to-end operations of Chico’s, White House Black Market and Soma’s paid and organic influencer marketing campaigns. This role possesses a strong understanding of influencer marketing trends, exceptional communication skills, and a creative mindset.

FUNCTIONAL RESPONSIBILITIES:

Influencer Program Management

· Assists manager with day-to-day communications with influencers and/or their management team for upcoming campaigns, promotions and gifting opportunities.

· Supports manager with monthly paid campaigns for Chico’s, WHBM, and Soma.

· Supports manager with monthly influencer gifting campaigns.

· Responsible for organic influencer pitching of promos and key marketing initiatives.

· Assists managing affiliate marketing partners, including LTK and ShopMy in partnership with the performance marketing team and affiliate agency.

· Supports manager with casting influencer partners for all programs.

· Continually builds master partner roster for all campaigns and brand initiatives.

· Supports influencer needs for all brand events.

· Tracks and monitors the success and ROI of influencer initiatives and provides reports to management and cross-functional teams.

· Collaborates with cross-functional team members to achieve company goals and ensure smooth and timely implementation of content programs.

· Works closely with social media team to incorporate influencers in content plans across brand social channels.

· Educates internal partners and colleagues about influencers, new trends and best practices across social platforms.

· Leads weekly, monthly and quarterly influencer reporting for all brands.

· Responsible for all product ordering for paid campaigns, affiliate programs and gifting.

· Responsible for campaign-based reporting on an as-needed basis for all brands.

· Assists with processing invoices and ensuring financial trackers are updated.

· Assists with contract negotiations and develops relationships with legal partners.

· Maintains working knowledge of industry and social media trends within the influencer community.

· Other duties as assigned.

QUALIFICATIONS:

Education: Bachelor’s degree in Marketing, Social Marketing, Public Relations, Communications, or a similar field.

Experience: 3+ years’ experience in influencer, social media, media, or communications.

Industry Knowledge: Working knowledge of the fashion and retail industries.

Communication: Strong written and verbal communication skills.

Technical Skills: Computer proficiency in Outlook, Excel, Word, and PowerPoint.

Platforms: Familiarity with influencer and media platforms, including FOHR, LEFTY, Dash Social, LTK, ShopMy, and Muck Rack.

Organization: Excellent multitasking skills with a proven time-management and prioritization track record.

Confidentiality: Confidentiality and the ability to manage sensitive information are priorities in this role.

Project Management: Ability to effectively manage multiple concurrent tasks and projects.

Interpersonal Skills: Excellent interpersonal skills.

#LI-SK

Location:

Corporate FAS Retail Services - Fort Myers, FL 33928

Position Type:

Regular/Full time Equal Employment Opportunity

The Company is an equal opportunity employer and welcomes applications from diverse candidates. Hiring decisions are based upon a candidate's qualifications as they relate to the requirements of the position under consideration and are made without regard to sex (including pregnancy), race, color, national origin, religion, age, disability, genetic information, military status, sexual orientation, gender identity, or any other category protected by applicable law. The Company is committed to providing reasonable accommodations for job applicants with disabilities. If you require an accommodation to perform the essential duties of the position you are seeking or to participate in the application process, please contact myHRSupport@knitwellgroup.com. The Company will make reasonable accommodations for otherwise qualified applicants or employees, unless such accommodations would impose an undue hardship on the operations of the Company’s business. The Company will not revoke or alter a job offer based on an applicant’s request for reasonable accommodation.