Business Planning - Life & Booking Business Promotion Department (C&M)

Job Description:

Business Overview

The Rakuten Group offers more than 70 diverse services across a wide range of sectors, including e-commerce, fintech, mobile, and digital content. By organically linking these services around the core of “Rakuten Members,” the Group has formed a unique “Rakuten Ecosystem” that is unlike any other, and continues to generate innovations that enrich people’s lifestyles.

https://corp.rakuten.co.jp/careers/services/

Department Overview

The Life & Booking Business Promotion Department is an organization that provides cross-functional support for key services-including Rakuten Travel, Rakuten GORA, the DREAM business, and Rakuten Beauty-reporting directly to executive management.

Rather than serving in an administrative capacity, the department functions as a strategic advisory team, addressing the management challenges of each business through “strategy formulation, management accounting, development support, and project management.” Its most distinctive feature is the ability to be involved in the entire process, from upstream strategic planning to on-the-ground execution.

Currently, we are driving a wide range of projects, including the store expansion strategy for Rakuten Mobile Shops, the development of out-of-home (OOH) advertising, the establishment of a development framework for the DREAM business, and budget vs. actual management for Regional Economy Vitalizing Business.

As a flat organization of approximately 15 members, we offer an environment where you can experience the speed and autonomy that come from seeing your proposals directly influence management decisions.

Position:

Why We Hire

The projects undertaken by our department-including the accelerated expansion of Rakuten Mobile Shops nationwide and the strengthening of the DREAM business-continue to grow in both scale and number.

During this phase of rapid growth, we are urgently seeking team members who can independently drive initiatives from strategy through execution.

We are looking for individuals who will go beyond “routine tasks” to build processes from the ground up-from defining challenges to conducting validation-and lead the Rakuten Group’s next phase of growth by transcending the boundaries of individual businesses and organizations.

・ Unparalleled autonomy directly under senior management: Because we are a small team, each member has a high degree of autonomy and can experience the sense of immediacy that comes from seeing their own proposals directly contribute to business growth.

・ Full-cycle experience in “Strategy × Execution”: You’ll be deeply involved in all phases of business growth, from strategy formulation to management accounting and development support.

・ Career flexibility: This is an environment where you can chart a wide range of future career paths, including corporate planning, business development, and management.

Position Details

In this role, you will support the growth of the Rakuten Group’s booking services (Rakuten Travel, Rakuten GORA,

the DREAM business, Rakuten Beauty, etc.) while reporting directly to executive management.

Since you will be responsible for a wide range of tasks-including “strategy formulation,” “on-site execution,” “development support,” and “management accounting”-you will develop the ability to maintain a broad perspective on business operations while honing your expertise in specific areas.

・ Planning and driving the strategy for opening new Rakuten Mobile shops

(Handling the entire process, from trade area analysis, competitor research, and screening of candidate locations to contacting shopping center representatives)

・ Identifying, evaluating, and prioritizing potential store locations (using an S/A/B/C scoring system)

・ Identifying candidate locations for out-of-home (OOH) advertising linked to store openings and evaluating cost-effectiveness

・ Optimizing the development structure for the DREAM business (Keirin, Horse Racing, and toto)

(Collaborating with internal development teams, managing progress, and facilitating problem-solving)

・ Formulation of annual budgets and monthly budget vs. actual management for regional revitalization projects

(Including numerical analysis and preparation of management reports)

・ Executive Officers (Direct reporting line)

・ Business unit heads and development teams across divisions

・ External partners (shopping center operators, advertising agencies, real estate brokers, etc.)

Work Environment

・ Business Division Total: Approximately 15 employees

・ Section (Recruitment Team): 4 employees

・ Senior Manager (1) Assistant Manager (1)

・ Age Range: A wide range, from their 20s to their 40s

Mandatory Qualifications:

・ At least 3 years of practical experience in business strategy (corporate planning, business planning, consulting, etc.)

・ Experience leading projects involving complex stakeholder groups

・ Logical thinking skills (ability to handle the entire process from issue analysis to proposal development and documentation)

・ Practical skills in using Excel and PowerPoint (at a level sufficient for budget vs. actual tracking and preparing management reports)

Desired Qualifications:

Strategy & Finance: Strategy consulting; corporate planning, management accounting, and budgeting at operating companies

Physical Store & Location Development: Store development, facility development, commercial real estate utilization, and planning and procurement of OOH advertising

Development & PMO: PM/PMO for web service and app development; development support

Negotiation & Liaison: Experience in high-level external negotiations with shopping centers, developers, government agencies, etc.

Management: Experience managing teams of approximately 2-3 people

Industry Knowledge: Work experience in the internet, web services, and mobile-related industries

Other Information:

Additional information on Location

Rakuten Crimson House

1-14-1 Tamagawa, Setagaya-ku, Tokyo

Additional information on English Qualification

TOEIC Score exceeding 800 (or similar level of English ability) or a University Degree earned in an English-speaking country

Proof of eligibility is required by the timing of the offer letter.

If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by Rakuten, during selection process is required.

Rakuten Group, Inc. Homepage Link

・ Benefits: https://corp.rakuten.co.jp/careers/benefit/

・ Recruitment Information: https://corp.rakuten.co.jp/careers/information/ * Employment type is detailed

・ Rakuten Culture: https://corp.rakuten.co.jp/careers/culture/

#business #strategyplanning #BusinessDevelopment #ManagerialAccounting #commerce