Content Lead, Social

Scribd, Inc. is on a mission to advance human understanding. Our four products — Scribd®, Slideshare®, Everand™, and Fable — help billions of people across the globe move beyond access and into insight, application, and expertise.

Culture at Scribd, Inc.

We support a culture where our employees can be real and be bold; where we debate and commit as we embrace plot twists; and where every employee is empowered to take action as we prioritize the customer.

We believe the best work happens when individual flexibility is balanced with meaningful community connection. Scribd Flex empowers employees to choose the workstyle and location that support their best performance, while committing to intentional in-person moments that strengthen collaboration and culture. Occasional in-person attendance is required for all Scribd, Inc. employees, regardless of location.

So what are we looking for in new team members? At Scribd, Inc., we hire for “GRIT.” Traditionally defined as the intersection of passion and perseverance toward long-term goals, GRIT reflects the mindset we expect from every employee. For us, it also serves as a practical framework for how we work: setting and achieving Goals, delivering Results within your role, contributing Innovative ideas and solutions, and strengthening the broader Team through collaboration and attitude.

This posting reflects an approved, open position within the organization.

About the Role:

Scribd is looking for a Social Content Lead to build our organic social channels from the ground up, starting with YouTube and LinkedIn. This role decides what Scribd makes for organic social, builds the formats that make it repeatable, while also honing in on further driving our creator program. It's a zero-to-one build, not the upkeep of something already running, which means the first six months are about invention: what the channel is for, what the recurring formats are, who's in front of the camera, etc. This is a hands-on senior role. You'll finesse the strategy and then go make the thing.

What You'll Do:

Channel Strategy & Publishing

Refine what Scribd's social channels are for, who they're for, and what we make for each

Design a slate of repeatable formats and series rather than a calendar of one-offs, and build the channel architecture to carry them

Own the integrated content calendar across organic social channels

Coordinate with campaign and community management so the channels are running consistently with one voice and tone

Keep stakeholders aligned from brief to publish

Content Development & Production

Concept and script content yourself, in detail. We have production partners, but they execute against your thinking, they don't supply it

Develop concepts with our in-house brand design team to land the look, feel, and on-screen treatment before anything goes to production

Brief and manage production partners through pre-production, shoot, and post, direct on set, and own the review cycle to final cut

Know what each format costs and make the call on what needs a production partner versus what we can shoot, cut, or repurpose internally

Creator Activations

Source, brief, negotiate with, and manage creators, and build a roster rather than a series of one-off engagements

Own the creator content pipeline end to end, from identifying talent through usage rights to delivery

Develop creator-led content that runs on our channels and theirs, and know which belongs where

Work with Legal on contracts, rights, and disclosure

Performance & Iteration

Define what good looks like per channel, retention and watch time on our channels

Maintain dashboards in Sprout Social and native platform analytics

Deliver a monthly read to brand leadership on what's working, what's being invested behind, and what's being cut

Run tests on formats, content pillars, and cadence, and flag what's working proactively

Who You Are:

6-8 years in social content, organic channel growth, or content production, with time spent building rather than maintaining

You've made content that did more than perform, it brought new people to a brand and changed what they thought about it. You can point to the work and tell us what moved

You write your own concepts and scripts, and you've directed production partners against them rather than waiting for an agency to bring you an idea

You know what's good before the numbers tell you, you can say why, and you can defend a call that isn't the safe one

You've sourced and managed creators directly, including rates, contracting, and usage rights

Strong editorial and writing judgment

Proficient in Sprout Social or a comparable platform, and comfortable in native analytics

Comfortable moving between quantitative performance data and qualitative audience signal

Bonus: media, publishing, subscription, or creator-economy category experience

Bonus: exposure to paid social, you should understand how paid and organic work together even if you're not buying

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At Scribd, Inc., your base pay is one part of your total compensation package and is determined within a range. Our pay ranges are based on the local cost of labor benchmarks for each specific role, level, and geographic location. San Francisco is our highest geographic market in the United States.

In the state of California, the reasonably expected salary range is between $117,500 [minimum salary in our lowest geographic market within California] to $150,000 [maximum salary in our highest geographic market within California].

In the United States, outside of California, the reasonably expected salary range is between $104,000 [minimum salary in our lowest US geographic market outside of California] to $135,000 [maximum salary in our highest US geographic market outside of California].

In Canada, the reasonably expected salary range is between $114,000 CAD[minimum salary in our lowest geographic market] to $128,000 CAD[maximum salary in our highest geographic market].

We carefully consider a wide range of factors when determining compensation, including but not limited to experience; job-related skill sets; relevant education or training; and other business and organizational needs. The salary range listed is for the level at which this job has been scoped. In the event that you are considered for a different level, a higher or lower pay range would apply. This position is also eligible for a competitive equity ownership, and a comprehensive and generous benefits package.

Working at Scribd, Inc.

• Are you currently based in a location where Scribd, Inc. can employ you?
• Employees must have their primary residence in or near one of the following cities. This includes surrounding metro areas or locations within a typical commuting distance:

United States :

Atlanta | Austin | Boston | Dallas | Denver | Chicago | Houston | Jacksonville | Los Angeles | Miami | New York City | Phoenix | Portland | Sacramento | Salt Lake City | San Diego | San Francisco | Seattle | Washington D.C.

Canada :

Ottawa | Toronto | Vancouver

Mexico :

Mexico City

Benefits at Scribd, Inc.

Scribd Flex (flexible work model)

Comprehensive health, dental, and vision coverage

Mental health support and disability coverage

Generous paid time off, including vacation, sick time, holidays, winter break, volunteer time, and sabbaticals

Paid parental leave and family support benefits

Retirement matching and employee equity

Learning and development programs and professional growth opportunities

Wellness and home office stipends

Complimentary access to the Scribd, Inc. suite of products

Enterprise access to leading AI tools

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