TKO Group Holdings
Content Strategy Manager
New York, NY
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hirly's read of this role
- Seniority
- Lead / management
- Country
- US
- Work mode
- On-site / unstated
- First seen by hirly
- 6 Nov 2026
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the posting
Who We Are:
On Location is a global leader in premium experiential hospitality, offering ticketing, curated guest experiences, live event production and travel management across sports, entertainment, fashion and culture. On Location provides unrivaled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, FIFA World Cup 2026, Super Bowl, NCAA Final Four, and more. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (the Milano Cortina 2026 and Los Angeles 2028 Olympic Games), FIFA, NFL, NCAA, UFC, WWE, and PGA of America, the company also owns and operates a number of its own unique experiences. On Location is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.

TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.


The Role and What You’ll Do:
On Location is seeking an experienced content strategist and writer to shape how we communicate our products, services and capabilities to B2B/enterprise clients, brands, rightsholders, partners and high-net-worth audiences. Reporting to the Sr. Director, Product Marketing & Content Strategy, you will translate complex offerings and input from multiple stakeholders/teams into clear, persuasive stories that support business development, drive revenue, as well as generate and grow client engagement.
Your work will span On Location Amplify, Platinum and bespoke programming, enterprise partnerships and the broader core business, with support for LA28 enterprise communications and Platinum Access team as needed. You will connect hospitality, access custom programs and marketing services to the priorities of each audience, helping clients understand what On Location can deliver and why it matters to them.
This hands-on role requires someone who can shape content strategy and translate it into compelling materials. As the business grows, you’ll need to navigate evolving priorities, ask thoughtful questions, and use sound judgment to turn emerging ideas into clear, actionable content.
The ideal candidate has an eye for detail, an interest in creating and editing various forms of content, is highly organized, resourceful, a strong communicator, and excels at managing multiple projects at once.
- Develop messaging and positioning that clarify the relationship between On Location’s enterprise offering, On Location Amplify capabilities, Platinum programs and bespoke experiences, in partnership with business leaders.
- Own the content strategy, narrative structure and writing for capability decks, executive presentations, RFPs, Platinum proposals and sales materials. Translate operational details into a compelling account of the client opportunity and On Location’s ability to deliver.
- Create and edit enterprise newsletter content across core events and dedicated LA28 editions, shaping the editorial angle, product spotlights and calls to action around audience needs. Project manage and coordinate content inputs, review cycles and handoff for design and distribution. Propose and manage an editorial calendar for all newsletters.
- Develop case studies that demonstrate On Location Amplify’s capabilities and results. Gather input from delivery teams, research photo and video archives, verify claims and coordinate required brand and rightsholder permissions before publication.
- Build reusable content frameworks, proposal structures, messaging libraries, and approved content modules that help teams scale. Partner with creative teams to turn these frameworks into designed templates.
- Connect key internal stakeholders across Product Marketing, Platinum, curation, enterprise partnerships, business development, operations and creative to surface relevant expertise, resolve content gaps and keep the story consistent.
- Own content milestones, consolidate feedback and flag missing inputs or blockers. Maintain accessible, current content resources and coordinate with project owners on broader schedules and dependencies.
- Brief creative teams on the audience, story hierarchy and supporting imagery; review designed materials for content accuracy and clarity. Work with dedicated creative resources own graphic design, visual templates and production.
- Apply strong editorial judgment to every deliverable: check facts, proofread, simplify complex language and confirm that materials answer the brief and meet applicable approval requirements.
- Lead strategic planning for content and broader brand messaging, ensuring alignment and consistency across On Location teams, platforms, and touchpoints.
- Generate engaging, compelling and convincing content for RFPs, presentation decks, internal and external facing newsletters, and sales collateral to enable client retention and new business opportunities. Must excel at drafting, editing and structuring presentation content, storylines, and talking points to align with On Location Amplify’s objectives.
- Lead the content workstream for On Location Amplify RFPs: interpret the brief, identify the expertise and contributors needed, develop the narrative and synthesize submissions from multiple teams into one cohesive voice. Partner with the RFP Account lead on deadlines and reviews; business development owns the client pitch and commercial response.
- Understand each client’s brand, audience and objectives as needed to tailor the narrative to their brief rather than reusing a prior pitch without considering its relevance.
- Maintain and organize our knowledge bases and archives, ensuring all materials are properly tagged, filed, and organized in an easily resourced format. Maintain a content/resource library available for self-serve usage.
You Have These
- 5+ years in content strategy, integrated marketing, brand storytelling, editorial or business communications, or equivalent experience demonstrating independent ownership of complex client-facing content.
- A strong portfolio of strategic writing, including proposals, RFP responses, capability presentations or case studies, with evidence of adapting the story to different brands and audiences.
- The ability to turn complex offerings and contributions from multiple subject matter experts into a clear narrative with a consistent voice.
- Excellent writing, editing and proofreading skills in English, with careful attention to accuracy and the judgment to challenge unclear or unsupported claims.
- Experience collaborating across functions, managing competing content priorities and moving deliverables forward with limited direction.
- Resourcefulness, follow-through and a practical approach to solving problems. You are comfortable in a small team, willing to work through ambiguity and able to shift priorities as the business evolves.
- Ability to lead cross-functional content planning calls, align stakeholders on upcoming needs and priorities, and ensure clear ownership and follow-through.
- Experience overseeing editorial calendars, coordinating content development and publication schedules across teams and channels.
- Proficiency with presentation and document tools such as PowerPoint, Keynote and Microsoft Word, and comfort using shared content repositories and project tracking tools.
- The ability to juggle multiple projects at once, while pr
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