Controller

Since 2017, Flourish has been on a mission to help financial advisors evolve from holistic advice to holistic implementation to better serve their clients and grow their businesses. We focus on independent Registered Investment Advisors (RIAs), delivering financial products that advisors can’t easily access today through beautiful, scalable, and easy-to-use technology.

Today, we work with over 1,100 RIAs that collectively represent more than $2.6T in assets under management across two products: Flourish Cash and Flourish Lending. Headquartered in New York City, we are an independently-operating, wholly-owned subsidiary of MassMutual Life Insurance Company.

Read on if you are interested in joining a dynamic, highly-collaborative, rapidly-growing startup—backed by the support and stability of a Fortune 500 company.

About You

You are a highly strategic, data-driven, detail-oriented, and exceptionally organized accounting leader who thrives in a fast-paced, entrepreneurial environment. You anticipate needs, identify risks, and drive initiatives forward with minimal guidance. You bring financial discipline and clarity to operational execution and ensure the integrity of financial data across the organization.

You communicate effectively with cross-functional peers, auditors, and external stakeholders, and you know how to prioritize what truly warrants leadership attention. You actively use AI tools in your day-to-day work and are always looking for ways to automate and streamline accounting processes. You are excited to join Flourish at a pivotal stage, and are motivated by the prospect of building a scalable accounting function.

About the Role

Flourish is transitioning to a standalone, PE-backed organization. This is a hands-on, execution-focused Controller role to lead accounting operations and ensure financial integrity during a critical stage of growth and product evolution.

As the Controller, you will report directly to the CFO and oversee accounting, financial reporting, broker-dealer regulatory reporting, audit, tax, and compliance, while strengthening financial operations and supporting scalable growth. You’ll manage a Staff Accountant and work closely with the Financial Planning and Analysis Manager, who also reports to the CFO.

Principal Responsibilities

Lead comprehensive accounting operations, including close, reporting, controls, and GAAP financial statement preparation

Own regulatory financial reporting for Flourish Financial LLC (our FINRA-member broker-dealer) and other regulated entities, including net capital computations, FOCUS filings, annual audited financial statements, and other SEC/FINRA requirements, either directly as FINOP or by managing outsourced FINOP and compliance partners

Manage audit readiness and the external auditor relationship

Oversee implementation of new accounting standards

Own KPI integrity of financial reporting and underlying accounting data

Manage cash flow visibility and working capital reporting

Manage the third-party tax service provider and all compliance filings across jurisdictions

Partner with the Financial Planning and Analysis Manager to ensure budget, forecasts, and management reporting tie to the accounting records, and with the CEO, CRO, and leadership on reporting alignment

Identify, quantify, and communicate business risks and opportunities, considering financial, compliance, and operational risk

Lead projects with accounting and reporting requirements from planning through implementation

Support carve-out efforts, TSA exit, and standalone readiness

Drive operational efficiency by building scalable accounting infrastructure and tooling as needed (coordinating with third-party implementation firms) and automating and streamlining the close, reconciliations, reporting, and other workflows

Hire, lead, and develop a Staff Accountant, and scale the accounting team as the business grows

Minimum Qualifications

Bachelor's degree in Finance, Accounting, and a professional accounting qualification

FINRA Series 27 (FINOP) license, or direct experience in a business that owns a broker-dealer (or similarly regulated entity), including working with outsourced partners (e.g., FINOP, compliance) to meet regulatory requirements

10+ years of accounting experience in a financial services or fintech environment strongly preferred

3+ years of management experience motivating and directing a team of professional staff, including remote teams

Advanced knowledge of SEC regulations and GAAP, with experience preparing and reviewing external financial statements (including FOCUS or XBRL reporting)

Due to the nature of this position, as part of the background check process, candidates must be able to pass a fingerprint background check to qualify as a fingerprinted person under FINRA. For roles requiring registration, additional regulatory screenings may apply, including a review of Form U5 disclosures and other relevant licensing information.

Preferred Qualifications

Master of Accounting degree and CPA

Experience working in a PE environment

Demonstrated use of AI tools (e.g., LLMs and AI-enabled ERP, close and reconciliation tools) to automate processes and improve efficiency

Independent and self-motivated, yet collaborative

Excellent verbal and written communication skills

Excellent organizational skills and ability to prioritize and multitask; proactive, detail-oriented, and results-oriented

Excellent critical thinking skills, using logic and reasoning to identify alternative solutions

Ability to make accurate, independent decisions based on data

Confident and positive executive presence and interpersonal skills

Ability to understand the financial impact of decisions and balance them with business partner satisfaction

At Flourish, we focus on ensuring fair, equitable pay by providing competitive salaries, along with bonus and incentive opportunities and benefits for all employees.

Base Salary Range: $170,000 - $250,000 plus bonus

Disclosures:

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.