Essity
Customer Marketing Activation Specialist / Especialista en Activación de cliente
Medellin , Colombia
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hirly's read of this role
- Seniority
- Mid level
- Country
- CO
- Work mode
- On-site / unstated
- First seen by hirly
- 14 Oct 2026
Derived automatically from the posting. Upload your resume above to see how the role scores against it.
the posting
Customer Marketing Activation Specialist / Especialista en Activación de cliente
About the Role
As a Customer Marketing Activation Specialist , you will bring customer marketing strategies to life by creating impactful activations, campaigns, and commercial initiatives that drive growth and engagement. Working closely with sales, marketing, and cross-functional teams, you will help strengthen our customer partnerships, support product launches, and ensure flawless execution across all touchpoints.
If you are a proactive, collaborative, and customer-focused professional who enjoys turning ideas into results, this is your opportunity to make a meaningful impact while growing your career at Essity.
What You Will Do
- Execute and adapt marketing plans for assigned customers based on national strategies.
- Collaborate with commercial teams to keep the customer product portfolio market competitive.
- Monitor and report on product mix and pricing trends; support in developing recommendations.
- Deliver sales support materials, product training sessions, and co-branded content to enhance customer understanding.
- Implement both online and offline customer marketing campaigns, ensuring consistent execution across touchpoints.
- Contribute to customer engagement via loyalty programs, targeted promotions, and digital initiatives.
- Track campaign and budget utilization metrics, escalating risks or deviations as needed.
- Liaise with cross-functional teams to ensure alignment on promotions, launches, and merchandising.
Who You Are
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2–3 years of experience in a marketing support or customer-facing marketing role.
- Strong project coordination and organizational skills.
- Familiarity with campaign management, content adaptation, and digital marketing tools.
- Ability to create marketing assets such as brochures, presentations, and product sheets.
- Solid data and reporting skills; comfortable using Excel and CRM systems.
- Strong written and verbal communication skills.
- Customer-centric mindset with a keen eye for detail.
- Collaborative team player with the ability to work cross-functionally.
- Working proficiency in English.
What We Can Offer You
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us
Application End Date:
27 oct 2026
Job Requisition ID:
Essity265959
Listed on hirly, a job board. hirly is not the employer: Essity is hiring for this role.
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