Digital Marketing Specialist, Affiliate

TJX Companies

At TJX Companies, every day brings new opportunities for growth, exploration, and achievement. You’ll be part of our vibrant team that embraces diversity, fosters collaboration, and prioritizes your development. Whether you’re working in our four global Home Offices, Distribution Centers or Retail Stores—TJ Maxx, Marshalls, Homegoods, Homesense, Sierra, Winners, and TK Maxx, you’ll find abundant opportunities to learn, thrive, and make an impact. Come join our TJX family—a Fortune 100 company and the world’s leading off-price retailer.

Job Description:

**This is a HYBRID role, with a weekly in-person requirement in Framingham, MA.

Role Description

As the Affiliate Digital Marketing Specialist, you will support the strategy, execution, optimization, and reporting of Affiliate marketing programs across our .com brands. Working closely with internal teams, agency partners, publishers, and creators, you will help drive customer acquisition, engagement, traffic, and revenue while identifying opportunities to improve performance and grow the channel.

Key Responsibilities

Build Media and Digital Expertise

Serve as an Affiliate expert, providing support on program development, structure, maintenance, and key reporting metrics.

Monitor Affiliate channel trends and the competitive landscape to identify optimization opportunities and cost per acquisition strategies that drive campaign performance and growth.

Share insights, best practices and recommendations with internal teams through ongoing knowledge sharing and education.

Collaboration and Relationships

Work collaboratively with internal and external partners to ensure programs are executed flawlessly and drive results.

Establish relationships and collaborate effectively across internal stakeholder teams (Digital Planning, Brand Marketing, Measurement, Creative, Site Experience/Merch Planning) to deliver high-quality work.

Collaborate with In-House buying team (paid search, paid social, online video) on cross-channel strategy and execution.

Establish strong working relationships with Affiliate agency partners, publishers, and creator partners.

Drive Results (Plan, Execute, Measure)

Support the Affiliate Marketing Manager and team with strategy development, planning, execution, optimization, and measurement of the Affiliate channel.

Act as an Affiliate channel best practice advisor, proactively identifying opportunities and providing POVs and recommendations to optimize channel performance.

Lead the development of the promotional offer and e-blast content schedule and newsletters, and support larger strategies and seasonal project plans.

Support the day-to-day program execution, including content development, optimizations, creative/asset needs, and invoice and budget management.

Develop creative briefs, communicate creative specifications and deadlines, and deliver creative asset guidelines and trafficking information to Brand Marketing and Creative teams.

Analyze program performance across publisher, promotional, content, and creator segments to identify growth opportunities.

Develop and maintain recurring performance reporting and dashboards highlighting KPIs, trends, insights, and optimization recommendations, while supporting attribution and broader measurement efforts.

What We're Looking For:

• •Experience measuring digital marketing performance required
• •1-3 years of experience in Affiliate marketing, digital marketing, media, eCommerce or performance marketing

Affiliate channel execution experience is preferred

Related experience with a media agency, vendor or client-side media/marketing

General knowledge of media planning (digital eCommerce channels is a plus)

Experience working with digital analytics and reporting platforms (e.g., Adobe Analytics)

Team player who is collaborative and an effective communicator

Ability to interpret and analyze data and present it to a variety of stakeholders

Results driven, detail oriented, and self-motivated

Excellent project management skills

Experience with Microsoft Office suite is required, particularly Excel

Knowledge or familiarity with the social influencer marketing landscape is a plus

Experience executing and measuring various forms of digital media is a plus

Retail experience is a plus

Bachelor’s degree in marketing, advertising, communications or related field

Benefits include Associate discount; 401(k) match; medical/dental/vision; HSA; health care FSA; life insurance; short/long-term disability; paid holidays/vacation /sick/bereavement/parental leave; EAP; incentive programs for management; auto/home insurance discounts; tuition reimbursement; scholarship program; adoption/surrogacy assistance; smoking cessation; child care/cell phone discounts; pet/legal insurance; credit union; referral bonuses. All benefits are subject to applicable plan or program terms (including eligibility terms) and may change from time to time. Contact your TJX representative for more information.

In addition to our open door policy and supportive work environment, we also strive to provide a competitive salary and benefits package. TJX considers all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, gender identity and expression, marital or military status, or based on any individual's status in any group or class protected by applicable federal, state, or local law. TJX also provides reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law.

Address:

550 Cochituate Road

Location:

USA Home Office Framingham MA 550 Cochituate Rd

This position has a starting salary range of USD $65,000.00 to $81,200.00 per year. Actual starting pay is determined by a number of factors, including relevant skills, qualifications, and experience.