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Coke

Director, Marketing Capability & Transformation

Japan - Tokyo

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hirly's read of this role

Seniority
Director
Country
JP
Work mode
On-site / unstated
First seen by hirly
1 Oct 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Description Summary:

Director, Marketing Capability & Transformation

Job Description Summary

In Japan, one of our most dynamic markets, we are strengthening our marketing capabilities to build a future-ready organization. While digital transformation remains important, our priority is to develop strong foundational marketing capabilities, people development, and organizational effectiveness across teams.

The Director, Marketing Capability & Transformation will play a critical role in shaping and embedding core marketing capabilities and learning strategies across the organization. This role will focus on building people, strengthening fundamental marketing skills, and driving a culture of continuous learning and development.

This role is ideal for a leader who is passionate about capability building, learning & development, and developing high-performing marketing teams.

What You’ll Do for Us

  • Lead the development and execution of marketing capability-building programs, focusing on strengthening core marketing fundamentals across teams.
  • Design and implement structured learning and development strategies, including training programs, coaching, and capability frameworks.
  • Identify capability gaps within the organization and develop targeted development plans to address them.
  • Drive a culture of continuous learning by embedding capability-building initiatives into daily ways of working.
  • Partner with HR, regional capability teams, and business leaders to align learning strategies with organizational goals.
  • Support the broader marketing transformation agenda by enabling teams through capability development rather than direct execution.
  • Develop practical, easy-to-apply frameworks and tools that help marketing teams improve performance.
  • Facilitate workshops, training sessions, and leadership development programs.
  • Promote knowledge sharing and best practice exchange across teams and markets.
  • Act as a thought partner to leaders on people development, team capability, and organizational effectiveness.
  • Support the adoption of digital tools and AI where relevant, focusing on building understanding and usage rather than driving technical implementation.

Requirements & Qualifications

Bachelor’s degree from an accredited university.

10+ years of experience in marketing, learning & development, capability building, or organizational development.

Strong experience in designing and delivering capability-building or training programs.

Solid understanding of marketing fundamentals (brand management, consumer insight, product strategy).

Experience working in cross-functional and matrix organizations.

Strong facilitation, coaching, and stakeholder management skills.

Ability to influence senior stakeholders and drive behavioral change.

Fluency in English; Japanese proficiency is highly desirable.

Preferred

Experience in FMCG, food, or beverage industries is a plus.

Exposure to digital marketing, AI, or data-driven tools is beneficial but not mandatory.

What We’ll Do for You

Iconic Global Brands & Purpose‑Driven Work: Join a company with one of the world’s most recognizable brands.

Growth & Development: Access to world-class learning and development opportunities.

Competitive Total Rewards: Comprehensive compensation and benefits.

Skills:

Agile, Audience Engagement, Brand Strategy, Creative Strategies, Data Strategies, Experimentation, Ideas Generator, User Experience (UX) Design

Location(s):

Japan

City/Cities:

Tokyo

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

October 30, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

Original posting on Coke's site ↗

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