Goodr
Director of FP&A and Business Intelligence
Los Angeles
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hirly's read of this role
- Role family
- Finance
- Seniority
- Director
- Country
- US
- Work mode
- On-site / unstated
- First seen by hirly
- 7 Nov 2026
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the posting
ABOUT GOODR
We create and sell active eyewear for anyone. No Slip. No Bounce. All Polarized. All Fun. Interested in joining our team? Keep reading.
OUR VALUES: We have two core values: Fun & Authenticity.
FUN = Being sh*tty isn’t fun. Agreed? Taking pride in your work, finding joy in being GREAT, and celebrating wins… and losses. Now, that’s fun!
AUTHENTICITY = Focusing on being authentic over being liked. (Next-level guru stuff. Count it.)
Fun Fact: We do not allow email to be sent internally. Carrier pigeons only. JK, we use Slack.
LEADERSHIP: We expect our leaders to be guiding lights for their teams. To support that, we provide leadership courses to sharpen their leadership abilities, including an in-house leadership coach.
AUTONOMY: We practice autonomy, empowerment, and accountability so that every team member can be in control of their own life.
HYBRID WORKING: This role is required to be in our Inglewood office every Tuesday and Thursday with the occasional third day thrown in.
PROFESSIONAL DEVELOPMENT: We have an all-company learning program so that we’re constantly leveling up our skills.
SUSTAINABILITY: We think Earth’s pretty rad. That’s why we take action wherever possible to limit our impact on the planet.
1% FOR THE PLANET MEMBER: 1% of goodr’s annual sales go directly to environmental organizations.
CARBON NEUTRAL: In 2019, goodr became a 100% carbon neutral company .
Fun Fact: goodr celebrates every Earth Day by releasing limited-edition sunglasses with frames made from 100% recycled materials—and the packaging is 100% sustainable, too!
ABOUT THE ROLE
When others see numbers, you see the story behind them. You’re the kind of leader who can turn ambiguity into a clear financial roadmap… and make it actionable! Forecasts don’t scare you, endless scenarios excite you, and you’re always thinking three steps ahead.
As our Director of Financial Planning & Analysis (FP&A) and Business Intelligence, you’ll own company-wide planning, forecasting, and long-range strategy, delivering insights that guide leadership decisions and fuel smart growth. You’ll partner closely with teams across the business to connect performance to strategy, model what’s next, and help goodr invest in the right opportunities at the right time.
If you love big-picture thinking, sharp analysis, and using data to shape the future, keep reading!
ROLE RESPONSIBILITIES
Provide clear insights into business performance and key financial metrics
Partner with our Controller and other key role holders to interpret financial results and support strategic decision-making
Oversee cash flow management, working capital strategy, and liquidity planning to ensure financial health and flexibility
Lead company-wide budgeting, forecasting, and long-range planning of both revenue, demand, and expenses in collaboration with department leaders
Directly manage, mentor, and develop a team of FP&A and business intelligence analysts, establishing scalable processes and ensuring strict accuracy across all financial outputs
Identify strategic and operational financial risks and opportunities, providing proactive, forward-looking recommendations
Provide detailed financial modeling and scenario planning for key initiatives, M&A opportunities, and capital allocation decisions
Own the Budget vs. Actuals (BvA) process, partnering with department leaders across all teams to understand operational velocity and OPEX movement
Deliver high-impact executive presentations, narrative-driven storytelling, and board/investor-level reporting
Build and manage a high-performing team while partnering across functions to ensure financial alignment
This role is in the Money department and will report directly to the Chief Financial Officer
Perform other related duties as assigned
LEADERSHIP RESPONSIBILITIES
Lead by example by consistently living into goodr’s values of Fun and Authenticity
Be a culture carrier by leaning into our three fundamentals of communication, professionalism, and vision
Hold monthly one-on-ones with each team member to build upon their role duties and hold everyone accountable
Ask clear questions, increase everyone’s knowledge, and empower the team so that we can get the best out of every person in your department
Give consistent, continuous feedback and challenge your flock to perpetually grow so they become the best version of themselves
Own your team’s budget and ensure its accuracy
Use imagination and wisdom to set team goals and communicate them clearly
Challenge the status quo ALWAYS; the phrase “this is how we’ve always done it” is banned here at goodr, so don’t be afraid to push out of your comfort zone and encourage your team to do the same
ABOUT THE IDEAL CANDIDATE
May or may not have a degree...we don’t care (bonus points for Basset Hound Science or Dinosaur Law)
7+ years of financial planning and analysis experience with 4+ yrs of experience as a Director
Deep understanding of both financial & accounting principles
Ability to develop financial strategies that align with company goals
Effectively communicating financial information to senior management
Expert level in Microsoft Excel
Familiarity with Workday Adaptive Planning (Adaptive Insights)
Understanding of coding languages and analytical models (SQL, Python, data warehouses, machine learning models)
Knowledge of ERP systems (we use Netsuite!)
Experience with Figma is a HUGE plus!
Proven experience leading financial reporting, budgeting/forecasting, and long-range planning
Has an in-depth understanding of team dynamics
Experience in a scaling or high-growth environment
Solid organizational skills including attention to detail and multitasking skills
Strong communicator who lives into collaboration
Driven by personal growth and thrives in an environment of constant feedback
Is proactive and an independent problem solver! (Can you google a question?)
WHAT YOU GET
A role at a company that is going to the moon
The opportunity to show up every day and have fun
The ability to learn and grow as a person
Paid vacation (we encourage you to take time off!)
Paycheck... obviously. Salary range: $180-$200k, final offer will be made within this range based on experience
Medical, Dental, and Vision benefits
401(K) with company matching
Financial Wellness Counseling
Sunglasses. Obviously.
**No Visa Sponsorship is available for this position.
NEXT STEPS
Here's what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 8 weeks to complete and you'd be expected to start on a specific date.
1. Application
2. Fill out a form with basic questions
3. 30 minute introductory interview with HR team member
4. 30 minute virtual interviews with peers and manager
5. Final assignment and presentation
6. Offer!
TO GET THE PROCESS STARTED, REVIEW & SUBMIT THE FOLLOWING:
Review goodr's Applicant Privacy Policy . By submitting an application to goodr, you are confirming that you have read the Applicant Privacy Policy and agree to its terms. (Because nothing says “fun” like reading legal documents!)
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goodr is committed to providing an accessible and inclusive hiring process. If you need a reasonable accommodation to participate in the application, interview, or hiring process, please contact us at [email protected] so we can discuss appropriate accommodations.
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