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hirly last saw it live on 1 September 2026. Similar roles are on the live board.

Novel

Director of Marketing

New York, NY

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Seniority
Director
Country
US
Work mode
On-site / unstated
First seen by hirly
1 Sept 2026

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the posting

Novel is the no-code platform for NFT commerce backed by top angels and funds across e-commerce and web3. Novel’s first product is a Shopify plug-in that gives brands and creators the ability to create and sell NFTs within their existing store or a brand new one.

At Novel, we are driven by a vision to accelerate the mainstream adoption of NFTs by reducing the sale and purchase of them to a trivial concern. The market cap for NFTs is already over $31bn; by eliminating large technical barriers for both creators and consumers, Novel will open the floodgates for NFT adoption.

On our team, you will bring this vision to life alongside world-class engineers backed by investors deeply integrated in the e-commerce ecosystems. Joining a company at the earliest and most dynamic stage— in a market that’s equally early and quickly evolving— means you must be both ambitious and resourceful, keen to solve problems with no set playbook.

You will

Own all digital marketing strategies to develop a portfolio of diverse customers and help shape the company’s brand

Own product marketing of products and features including positioning, messaging, gathering customer feedback

Need to Have

Mastery of B2B marketing

Experience working with Hubspot

Ability to thrive in fast-paced, high-growth environments, with experience working cross-functionally with product, engineering, and design

Strong leadership skills with a history of building successful marketing orgs

A scrappy self-starter mentality with an interest in helping build processes and tools as needed

Nice to Have

Experience working with smart contracts

Experience working in e-commerce

Experience working at a startup

Perks

Comprehensive medical, vision and dental health plans

Competitive compensation and equity

Flexible vacation policy

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Director of Marketing at Novel — hirly