Director, SMB & Mid-Market Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, SMB & Mid-Market Marketing based in the United States.

As Director, SMB & Mid-Market Marketing, you will lead the development and execution of a revenue-focused growth strategy designed to accelerate customer acquisition and generate qualified pipeline across multiple industries. You will own the inbound marketing engine, building scalable demand generation programs that drive measurable business results. Healthcare will be the primary market focus, offering an opportunity to develop targeted campaigns for a complex ecosystem of providers, payers, and healthcare technology stakeholders. Working closely with Sales, Revenue Operations, Marketing Operations, and executive leadership, you will transform customer insights and performance data into effective marketing strategies. You will oversee multi-channel campaigns, optimize the entire customer acquisition funnel, and establish clear performance metrics. This is a strategic yet hands-on leadership opportunity for a commercially minded marketing professional who wants to build repeatable growth systems and directly influence revenue performance.